都认可的SEM竞价推广软件:谷歌竞价推广叫什么及优化策略
都认可的SEM竞价推广软件:谷歌竞价推广叫什么及优化策略
Recognized SEM Bidding Software: What is Google Bidding Called and Optimization Strategies
重庆谷歌AdWords体验中心落户仙桃数据谷,标志着重庆企业正式接入全球数字营销高速公路。10月27日,这个具有战略意义的项目在政府与企业代表的共同见证下盛大启幕。
Chongqing Google AdWords Experience Center has settled in Xiantao Data Valley, marking Chongqing enterprises' official access to the global digital marketing highway. On October 27, this strategic project was grandly launched with the joint witness of government and enterprise representatives.
【大数据赋能企业出海】
【Big Data Empowers Enterprises to Go Global】
作为谷歌2014年启动的战略性海外推广项目,AdWords体验中心已在深圳、南京等23个城市成功落地。重庆中心的成立,将运用大数据营销技术,帮助本土企业突破国际市场的语言、文化壁垒。
As a strategic overseas promotion project launched by Google in 2014, the AdWords Experience Center has been successfully established in 23 cities including Shenzhen and Nanjing. The establishment of the Chongqing center will use big data marketing technology to help local enterprises break through language and cultural barriers in the international market.
【3年培育计划启动】
【3-Year Cultivation Plan Launched】
运营方重庆亿行科技联合渝北区政府推出"3年双十亿计划":
Operator Chongqing Yixing Technology, in cooperation with Yubei District Government, launched the "3-Year Double Ten Billion Plan":
- 培育10个国际知名品牌 | Cultivate 10 internationally renowned brands
- 培养1000名跨境电商专家 | Train 1,000 cross-border e-commerce experts
- 实现100亿美元新增出口额 | Achieve $10 billion in new export volume
【SEO优化实战建议】
【Practical SEO Optimization Suggestions】
重庆亿特科技总经理陈肖岸分享关键洞察:
Chen Xiao'an, General Manager of Chongqing Yite Technology, shared key insights:
- 精准定位长尾关键词(如"重庆汽配出口解决方案")| Precise targeting of long-tail keywords (e.g., "Chongqing auto parts export solutions")
- 优化Landing Page多语言版本 | Optimize multilingual versions of Landing Pages
- 结合Google Analytics持续优化投放策略 | Continuously optimize delivery strategies with Google Analytics
【谷歌竞价推广核心目标】
【Core Objectives of Google Bidding Promotion】
体验中心专家指出AdWords三大核心价值:
Experts at the Experience Center pointed out three core values of AdWords:
| 目标维度 | Target Dimension | 实施策略 | Implementation Strategy | 效果指标 | Performance Metrics |
|---|---|---|
| 品牌曝光 | Brand Exposure | 展示广告网络+YouTube视频 | Display Ad Network + YouTube Videos | 展示次数/千次成本 | Impressions/CPM |
| 精准获客 | Precise Customer Acquisition | 关键词竞价+再营销 | Keyword Bidding + Remarketing | 转化率/单客成本 | Conversion Rate/CAC |
| 数据沉淀 | Data Accumulation | 受众画像分析 | Audience Profile Analysis | 用户行为路径 | User Behavior Path |
目前体验中心已开放免费咨询和账户诊断服务,重庆企业可通过官网预约获取专属海外推广方案。
The Experience Center is now offering free consultation and account diagnosis services. Chongqing enterprises can make appointments through the official website to obtain customized overseas promotion solutions.