中国玩具出口回暖 广交会展现国际竞争力
【广州11月3日电】 中国玩具产业正在国际市场上展现出新的活力。江苏弘业永恒进出口有限公司最新研发的智能毛绒玩具在广交会上获得法国等国际采购商的高度关注,这标志着中国玩具出口正迎来新一轮增长。
As the world's largest toy producer and exporter, China's toy industry is demonstrating renewed vitality in the global market. Jiangsu Holly Eternal Import & Export Co., Ltd.'s newly developed intelligent plush toys have attracted significant attention from French and other international buyers at the Canton Fair, signaling a new wave of growth in China's toy exports.
国际市场需求复苏:今年全球玩具市场呈现明显复苏态势,美国仍是中国玩具最大出口市场,欧洲发达国家保持稳定需求,而东南亚新兴市场则展现出最快的增长速度。
Global Market Demand Recovery: This year, the global toy market has shown clear signs of recovery. The United States remains China's largest export market for toys, while developed European countries maintain stable demand, and emerging Southeast Asian markets demonstrate the fastest growth rate.
创新产品获青睐:在广交会上,多家中国企业展示了创新成果。泰州远大投资集团有限公司的创新产品获得超过50万美元的意向订单;苏州工业园区若态科技有限公司的创意时尚产品成为展会亮点,获得欧美采购商现场下单;江苏泛迪工艺品有限公司的2000多款个性化定制玩具更是吸引了众多国际买家,意向订单超过170万美元。
Innovative Products Gain Popularity: At the Canton Fair, several Chinese companies showcased their innovations. Taizhou Yuanda Investment Group Co., Ltd. secured over $500,000 in intended orders for its innovative products; Suzhou Industrial Park Robotime Technology Co., Ltd.'s creative and fashionable products became exhibition highlights, receiving on-site orders from European and American buyers; Jiangsu Fandi Crafts Co., Ltd. attracted numerous international buyers with over 2,000 personalized toy designs, generating intended orders exceeding $1.7 million.
行业专家建议:中国玩具和婴童用品协会相关负责人表示,中国玩具企业应持续加强自主创新能力,打造具有国际影响力的自主品牌,以应对日益激烈的全球市场竞争。
Industry Expert Recommendations: A representative from the China Toy & Juvenile Products Association stated that Chinese toy manufacturers should continue enhancing independent innovation capabilities and build internationally influential proprietary brands to meet the challenges of increasingly fierce global market competition.
随着国际市场需求回暖和中国企业创新能力的提升,中国玩具产业正迎来新的发展机遇。通过赣州谷歌竞价推广等国际营销渠道,中国玩具品牌将获得更多国际曝光机会。
With the recovery of international market demand and the improvement of Chinese enterprises' innovation capabilities, China's toy industry is embracing new development opportunities. Through international marketing channels like Ganzhou Google Ads promotion, Chinese toy brands will gain more international exposure.
