济宁谷歌竞价推广价格:App付费推广的5个最佳方法
济宁谷歌竞价推广价格:App付费推广的5个最佳方法
Jining Google Ads Pricing: 5 Best Methods for Paid App Promotion
如何通过移动广告平台推广APP?有些开发者在烧钱,有些开发商在盘算,我的转化率在哪里?为了更好的玩转移动广告平台,我们列举以下最佳的app付费推广方法。
How to promote apps through mobile ad platforms? Some developers are burning money while others are calculating - where's my conversion rate? To better utilize mobile ad platforms, we list the following best paid promotion methods.
一、从广告素材开始
1. Start with Ad Creatives
首要步骤是制定广告素材信息传递策略。毫无疑问,消费者更有可能去点击他们所认识的品牌所投放的广告。
The first step is to develop an ad creative messaging strategy. Undoubtedly, consumers are more likely to click on ads from brands they recognize.
二、目标用户定位
2. Target Audience Positioning
移动广告网络提供许多种不同的定位方法,作为广告服务购买者,根据操作系统和地区清晰地定义目标用户非常重要。
Mobile ad networks offer various targeting methods. As an ad buyer, clearly defining your target audience by OS and region is crucial.
三、APP STORE游戏推广
3. App Store Game Promotion
1. 第一印象:App Store 登录页
登录页的目的是将查看应用程序的潜在用户转化为下载应用程序的用户。
First Impression: App Store Landing Page
The purpose of the landing page is to convert potential users who view the app into downloaders.
四、需要为广告活动投入多少资金?
4. How Much to Invest in Ad Campaigns?
需要确定广告活动的准确花费,这个问题没有固定答案,具体花费因应用程序和开发人员而异。
Determining the exact ad campaign budget has no fixed answer - it varies by app and developer.
五、一些小技巧
5. Some Tips
1. 将您的应用程序大小保持在50MB以内
iTunes商店对于无线网络中的应用程序安装设置了50MB的限制。
Keep your app size under 50MB
iTunes Store has a 50MB limit for app installations over WiFi.
总结: 通过以上5个方法,您可以更有效地进行App付费推广,提高转化率并控制成本。
Summary: Using these 5 methods, you can conduct paid app promotion more effectively, improve conversion rates and control costs.
