从打工仔到跨境电商老板：李守朝的黄粉虫宠物食品创业之路
【核心提示】47岁的李守朝从15岁开始打拼，通过不断学习和挑战自我，最终回到家乡创立宠物食品公司，将黄粉虫宠物食品卖到海外市场，带动乡亲共同致富。
【Key Highlights】 Starting from age 15, 47-year-old Li Shouchao has been striving for success through continuous learning and self-challenge. He eventually returned to his hometown to establish a pet food company, exporting mealworm pet food to overseas markets while helping fellow villagers achieve prosperity.
15岁外出打工 → 自考大专 → 深圳打拼6年 → 上海考取20个证书 → 47岁回乡创业
Started working at 15 → Earned college degree through self-study → Worked in Shenzhen for 6 years → Obtained 20 certificates in Shanghai → Returned to hometown to start business at 47
一、知识改变命运：从苦力到白领
1. Knowledge Changes Destiny: From Laborer to White-collar Worker
1995年，初中毕业的李守朝通过成人自考获得营销专业大专文凭，从此告别苦力工作，开启职业新篇章。
In 1995, Li Shouchao, who only had junior high school education, obtained a college diploma in marketing through self-study, bidding farewell to manual labor and starting a new career chapter.
二、职场进阶：从深圳到上海
2. Career Advancement: From Shenzhen to Shanghai
1999-2005年在深圳服饰公司工作，从仓库主管升至物流经理；2005年为爱情转战上海，2009年进入安全管理领域，6年考取近20个专业证书。
From 1999 to 2005, he worked at a garment company in Shenzhen, rising from warehouse supervisor to logistics manager. In 2005, he moved to Shanghai for love. In 2009, he entered the safety management field and obtained nearly 20 professional certificates in 6 years.
三、创业契机：发现宠物食品蓝海市场
3. Entrepreneurial Opportunity: Discovering Blue Ocean in Pet Food Market
2017年参加亚洲宠物展时发现益宠食品市场空缺，决定利用农村资源养殖黄粉虫，开发仓鼠、鹦鹉等小众宠物食品。
While attending the Asia Pet Exhibition in 2017, he identified a gap in the exotic pet food market and decided to utilize rural resources to farm mealworms and develop niche pet foods for hamsters, parrots, etc.
四、带动乡亲：成立养殖合作社
4. Helping Fellow Villagers: Establishing Farming Cooperative
成立养殖专业合作社，为农户提供种虫和技术培训，统一收购。目前已有近10户加入，户均年净利润10-20万元。
Established a farming cooperative to provide farmers with breeding insects and technical training, with unified purchasing. Currently about 10 households have joined, with average annual net profit of 100,000-200,000 yuan per household.
五、市场拓展：从国内走向国际
5. Market Expansion: From Domestic to International
公司成立不到一年，已在全国设立十几个经销处，产品销往多个省市，目前正在积极开拓海外市场。
Within less than a year of establishment, the company has set up over ten distribution outlets nationwide, with products sold to multiple provinces. Currently actively exploring overseas markets.
【SEO关键词】跨境电商 宠物食品 黄粉虫养殖 农村创业 李守朝 亚马逊卖家 遵义谷歌推广
【SEO Keywords】 Cross-border e-commerce Pet food Mealworm farming Rural entrepreneurship Li Shouchao Amazon seller Zunyi Google Ads
