外贸新手必看：警惕"无货源跨境电商"骗局及安全获客方式
外贸新手必看：警惕"无货源跨境电商"骗局及安全获客方式
Beware of "No Inventory Cross-border E-commerce" Scams and Safe Customer Acquisition Methods for Foreign Trade Beginners
随着全球贸易复苏，跨境电商行业迎来新机遇，但同时也出现了针对新手的诈骗陷阱。本文将揭露常见骗局套路，并分享三种安全的外贸获客方式。
With the recovery of global trade, the cross-border e-commerce industry is facing new opportunities, but also scams targeting beginners. This article will expose common fraud routines and share three safe ways to acquire foreign trade customers.
常见跨境电商骗局三部曲 | Three Steps of Common Cross-border E-commerce Scams
第一步：虚假广告诱导
骗子在各平台发布"无货源/0投资/月入数万"等诱人广告，自称"跨境电商服务商"。
Step 1: False Advertising Inducement
Scammers post tempting ads like "no inventory/0 investment/monthly income of tens of thousands" on various platforms, claiming to be "cross-border e-commerce service providers".
第二步：引导注册虚假平台
让受害者注册他们提供的"电商平台"和"进货平台"，实际上都是他们控制的虚假系统。
Step 2: Guide to Register Fake Platforms
Victims are asked to register on their provided "e-commerce platform" and "purchasing platform", which are actually fake systems they control.
第三步：保证金骗局
当受害者想提现时，以"账户冻结需交保证金"为由继续诈骗，最终血本无归。
Step 3: Deposit Scam
When victims want to withdraw, they continue to defraud on the grounds of "account frozen and need to pay deposit", eventually losing all their money.
三种安全的外贸获客方式 | Three Safe Ways to Acquire Foreign Trade Customers
1. 谷歌SEO优化
通过优化网站内容和关键词，在谷歌自然搜索结果中获得更高排名，吸引精准客户。
1. Google SEO Optimization
By optimizing website content and keywords, get higher rankings in Google's organic search results to attract targeted customers.
2. 谷歌广告投放
选择正规谷歌广告代理商，精准定位目标客户群体，快速获得询盘。
2. Google Ads
Choose formal Google Ads agents to accurately target customer groups and quickly obtain inquiries.
3. 社交媒体营销
通过LinkedIn、Facebook等平台建立专业形象，与潜在客户建立长期联系。
3. Social Media Marketing
Establish a professional image through platforms like LinkedIn and Facebook to build long-term relationships with potential customers.
新手如何选择谷歌广告服务 | How Beginners Choose Google Ads Services
对于外贸新手，建议：
• 选择有官方认证的谷歌广告合作伙伴
• 要求提供详细的数据报告和优化方案
• 从小预算开始测试，逐步优化
For foreign trade beginners, it is recommended:
• Choose Google Ads partners with official certification
• Require detailed data reports and optimization plans
• Start testing with small budgets and gradually optimize
安全提示：跨境电商创业需通过正规平台，如亚马逊、eBay等，切勿轻信"轻松赚钱"的承诺。
Safety Tip: Cross-border e-commerce entrepreneurship needs to go through formal platforms such as Amazon and eBay, and don't believe in promises of "easy money".
