6个最佳实践：如何让Google收录你的外贸独立站
创建营销型的外贸独立站，首要目标是让Google收录你的网站。那么如何让Google收录呢？什么样的内容会得到Google的青睐？以下是6条经过实践证明、行之有效的方法。
Building a marketing-oriented foreign trade website, the primary goal is to get your site indexed by Google. So how to get indexed by Google? What kind of content does Google prefer? Here are 6 proven and effective methods.
1. 创建以用户为中心的内容
什么是以用户为中心的内容？就是网站展示的内容不是"王婆卖瓜自卖自夸"，要展示用户感兴趣的内容。
1. Create User-Centered Content
What is user-centered content? It means the content displayed on the website shouldn't be "self-praise", but should focus on what interests users.
2. 使用访客心目中的关键词
了解用户查找您的内容时所用的字词，并将这些字词放置在网页中的显眼位置，例如网页的标题和主要标题。
2. Use Keywords That Visitors Actually Search For
Understand the terms users use to find your content, and place these terms in prominent positions on the page, such as page titles and main headings.
3. 确保链接可供抓取
确保链接可供抓取，以便Google可以通过网页上的链接发现您网站上的其他网页。
3. Ensure Links Are Crawlable
Make sure links are crawlable so Google can discover other pages on your site through the links on the page.
4. 积极推广你的网站
向他人推广您的网站。积极参与社区活动，向那些志趣相投的人介绍您网站上提及的服务和产品。
4. Actively Promote Your Website
Promote your site to others. Actively participate in community activities and introduce like-minded people to the services and products mentioned on your website.
5. 优化特殊内容
让图片等特殊内容遵循特定的优化要求。为图片添加描述性的标题、说明、文件名和文字。
5. Optimize Special Content
Make special content like images follow specific optimization requirements. Add descriptive titles, captions, filenames and text for images.
6. 多方位利用Google功能
多方位地利用Google功能，增强网站在Google搜索结果中的呈现效果。
6. Make Full Use of Google Features
Make comprehensive use of Google features to enhance your website's presentation in Google search results.
总结/Summary:
1. 创建以用户为中心的内容
2. 使用访客心目中的关键词
3. 确保链接可供Google抓取
4. 积极推广你的网站
5. 让图片等特殊内容遵循特定的优化要求
6. 多方位地利用Google功能
1. Create user-centered content
2. Use keywords that visitors actually search for
3. Ensure links are crawlable by Google
4. Actively promote your website
5. Make special content follow specific optimization requirements
6. Make full use of Google features
大家如果在建站过程中有什么问题，欢迎留言讨论。
If you have any questions during the website building process, feel free to leave a comment.
