外贸信托官网首页谷歌竞价推广开户指南及优质SOHO猎头平台推荐
谷歌竞价推广开户流程:
1. 访问Google Ads官网 - 创建Google账户或使用现有账户登录
2. 选择广告目标 - 根据外贸信托业务特点选择"网站流量"或"潜在客户"
3. 设置广告系列 - 建议选择"搜索广告",定位金融、信托相关关键词
4. 预算设置 - 建议初期每日预算$50-$100测试效果
5. 提交开户资料 - 需要提供企业营业执照等资质文件
优质SOHO猎头平台对比:
目前市场上有多个SOHO猎头招聘O2O平台,包括:
- 罗科仕(Lucas) - 高端职位,平均回款10万元,回款速度快(入职次日到账),成单率高
- 猎上(LieShang) - 职位偏中低端,成单难度较大,回款周期较长
- 猎必得(LieBiDe) - 存在与平台自有猎头团队竞争的问题
- 猎萌(LieMeng) - 职位数量有限,主要为二三线企业
平台选择建议:
根据1年SOHO猎头经验,罗科仕综合表现最佳:
1. 职位质量高 - 专注于高端人才招聘
2. 财务流程规范 - 回款及时可靠
3. 成单效率高 - 成功案例显示推2人1周内可成单
建议新手尝试多个平台,根据自身专长选择最适合的渠道。
Google Ads Account Opening Process:
1. Visit Google Ads website - Create or log in with existing Google account
2. Select advertising goal - Choose "Website traffic" or "Leads" based on trust business
3. Set up campaign - Recommend "Search ads" targeting finance/trust keywords
4. Budget setting - Suggested $50-$100 daily budget for initial testing
5. Submit documents - Business license and other required materials
Top SOHO Headhunting Platforms Comparison:
Current market platforms include:
- Lucas - High-end positions, average payment 100k RMB, fast payment(next day), high success rate
- LieShang - Mid/low-level positions, difficult to close deals, slow payment
- LieBiDe - Competition with platform's in-house team
- LieMeng - Limited positions, mainly for tier-2/3 companies
Platform Selection Advice:
Based on 1-year SOHO experience, Lucas performs best overall:
1. High-quality positions - Focus on executive search
2. Reliable payment - Timely and trustworthy
3. High efficiency - Case shows 2 candidates can close 1 deal within 1 week
Recommend trying multiple platforms to find the best fit.
