售后完备的Play付费推广与谷歌竞价推广解析：助力企业拓展外贸订单
随着全球贸易的复苏，企业如何有效拓展海外市场成为关键问题。 湖北省荆州市组织的"2022年湖北名品走进巴西活动"为企业提供了创新性的解决方案。
As global trade recovers, how to effectively expand overseas markets has become a key issue for enterprises. The "2022 Hubei Famous Products Enter Brazil" event organized by Jingzhou City, Hubei Province provides innovative solutions for enterprises.
什么是谷歌竞价推广？
What is Google Bidding Promotion?
谷歌竞价推广(Google Ads)是一种按点击付费(PPC)的在线广告模式，企业通过竞价方式在Google搜索结果页和合作网站上展示广告。这种推广方式具有：
Google Bidding Promotion (Google Ads) is a pay-per-click (PPC) online advertising model where businesses display ads on Google search results pages and partner websites through bidding. This promotion method features:
- 精准定位：可根据地区、语言、设备等多维度定向投放
- Precise Targeting: Can be targeted by region, language, device and other dimensions
- 效果可衡量：实时跟踪转化数据，优化广告投放
- Measurable Results: Real-time conversion tracking to optimize ad delivery
- 灵活控制：自主设置预算和出价策略
- Flexible Control: Customizable budgets and bidding strategies
创新"代参展"模式助力外贸企业
Innovative "Representative Exhibition" Model Supports Foreign Trade Enterprises
在"2022年湖北名品走进巴西活动"中，荆州市组织8家企业通过"境外线下商品展、境内线上对口谈"的创新模式参展。这种"代参展"模式具有显著优势：
In the "2022 Hubei Famous Products Enter Brazil" event, Jingzhou City organized 8 enterprises to participate through the innovative model of "offline product exhibition overseas, online matching talks domestically". This "representative exhibition" model has significant advantages:
1. 突破时空限制：企业业务人员可远程推介产品，如宠之爱公司安排人员凌晨上线对接南美客户
1. Breaking Time and Space Constraints: Enterprise sales staff can remotely promote products, such as PetLove company arranging staff to go online in the early morning to connect with South American customers
2. 提升参展效率：爱洁棉签在活动首日即收集50多个海外意向客户
2. Improving Exhibition Efficiency: Aijie Cotton Swabs collected more than 50 overseas potential customers on the first day of the event
3. 降低参展成本：无需长途跋涉，即可实现产品展示和客户洽谈
3. Reducing Exhibition Costs: Product display and customer negotiation can be achieved without long-distance travel
活动成效显著
Remarkable Event Results
作为第八届中国(巴西)贸易博览会的重要组成部分，本次活动吸引了：
As an important part of the 8th China (Brazil) Trade Expo, this event attracted:
- 全国400多家中国企业参展
- More than 400 Chinese enterprises from across the country participated
- 覆盖纺织、建材、家居等8大行业
- Covering 8 major industries including textiles, building materials, and home furnishings
- 共计9042个买家到展，其中VIP买家1940个
- A total of 9,042 buyers visited the exhibition, including 1,940 VIP buyers
荆州市贸促会相关负责人表示： "我们将继续推动外贸新业态、新模式融合发展，帮助企业克服疫情带来的国际交流障碍。"
Relevant person in charge of Jingzhou CCPIT said: "We will continue to promote the integrated development of new foreign trade formats and models to help enterprises overcome the obstacles to international exchanges caused by the pandemic."
