江门SEO推广公司分享：Facebook三大获客实操技巧与账户搭建要点
跨境电商等行业想要做好海外业务，社交推广首选Facebook。通过FB账号不仅能推广独立站和第三方店铺，还能有效推广APP，并实现精准的性别/年龄/地区/爱好定向投放。
For cross-border e-commerce and other industries looking to expand overseas, Facebook is the premier choice for social media marketing. FB accounts can promote independent websites, third-party stores, and apps while enabling precise targeting by gender/age/region/interests.
一、FB账号找寻客户的3种途径 | 3 Ways to Find Customers with FB Accounts
1. 朋友的朋友 (Friends of Friends)
先在FB上加行业内有影响力的人，再逐步扩展人脉圈。
First add influential industry contacts, then gradually expand your network.
2. 精准搜索 (Precise Search)
例如定位音乐发烧友：搜索国际知名音乐院校相关人群。
Example for music lovers: search people related to world-renowned music schools.
3. 吸引主动添加 (Attract Organic Adds)
加入明星粉丝社区，用相关ID保持活跃吸引自然流量。
Join celebrity fan communities and maintain activity with relevant IDs.
二、FB账号基础配置要点 | FB Account Setup Essentials
1. 头像与资料 (Profile Photo & Info)
• 使用真实照片，避免商业广告感
• 资料设置为所有人可见
• Use real photos, avoid commercial feel
• Set profile visibility to "Public"
2. 内容营销技巧 (Content Marketing)
• 日志写品牌软文
• 状态更新用表情符号增强吸引力
• 利用游戏自动回复功能植入广告
• Write branded articles in Notes
• Use emojis to enhance post visibility
• Utilize game auto-replies for ads
三、高级推广技巧 | Advanced Promotion Techniques
1. 自定义着陆页 (Custom Landing Pages)
创建不同版本的注册页面测试转化效果。
Create multiple signup page versions for A/B testing.
2. 市场调查 (Market Research)
通过FB论坛获取免费产品反馈。
Get free product feedback through FB forums.
3. 涂鸦墙营销 (Wall Marketing)
定期发布产品链接为官网引流。
Regularly post product links to drive website traffic.
4. 建立群组 (Group Building)
创建主题群组并通过热门群组引流。
Create themed groups and promote them in popular communities.
专业提示：跨境业务需要大量FB号/友缘号资源，可通过专业渠道获取合规账号。
Pro Tip: Cross-border businesses require multiple FB accounts - obtain compliant accounts through professional channels.
