亚马逊全球开店全攻略:流程详解与费用分析
作为全球电商巨头,亚马逊平台已成为跨境电商卖家的首选。本文将详细介绍亚马逊全球开店流程及费用构成,帮助您顺利开启跨境电商之旅。
As the global e-commerce giant, Amazon platform has become the first choice for cross-border sellers. This article details the Amazon global store opening process and cost structure to help you successfully start your cross-border e-commerce journey.
亚马逊开店流程 | Amazon Store Opening Process
1. 注册亚马逊卖家账户
需要准备:国际邮箱、美元信用卡、营业执照等材料
*注意:营业执照需彩色扫描件,有效期符合要求
1. Register Amazon Seller Account
Required: International email, USD credit card, business license, etc.
*Note: Business license requires color scan, valid period must meet requirements
2. 创建产品清单
包括产品名称、描述、价格、库存等详细信息
2. Create Product List
Including product name, description, price, inventory and other details
亚马逊开店费用 | Amazon Store Costs
销售计划费用:
• 专业计划:月租+佣金
• 个人计划:按件收费+佣金
Sales Plan Fees:
• Professional: Monthly fee + commission
• Individual: Per-item fee + commission
FBA费用详解:
1. 配送费(基于重量尺寸)
2. 仓储费(月度/长期)
3. 移除订单费
4. 退货处理费
FBA Cost Details:
1. Shipping fee (based on weight/size)
2. Storage fee (monthly/long-term)
3. Removal order fee
4. Return processing fee
广告费用计算公式 | Advertising Cost Formula
Acos = (CPC × Clicks) / (Product Price × Exposure × CTR × Conversion Rate)
专业建议:对于想要简化开店流程的卖家,可以考虑寻找专业代运营服务商,如Bizistech,提供从注册到运营的一站式解决方案。
Professional Advice: For sellers who want to simplify the process, consider professional agency services like Bizistech, offering one-stop solutions from registration to operation.
