阿里巴巴外贸平台操作指南：为什么选择谷歌推广？抖音外贸货源渠道解析
为什么外贸企业需要谷歌推广？
Why do foreign trade enterprises need Google Ads?
在阿里巴巴国际站运营中，谷歌推广是获取全球客户的重要渠道。相比单一平台运营，谷歌广告可以：
When operating on Alibaba International, Google Ads serves as a crucial channel for acquiring global customers. Compared to single-platform operations, Google advertising can:
- 覆盖更广泛的国际买家群体
- Reach a wider international buyer base
- 精准定位目标市场客户
- Precisely target customers in key markets
- 提升品牌全球知名度
- Enhance global brand awareness
- 获得更高质量的询盘
- Generate higher quality inquiries
抖音外贸货源四大主要渠道
Four Main Sourcing Channels for TikTok Cross-Border Goods
1. 国际供应商合作：通过与国外厂家、批发商建立直接合作关系获取商品
1. International Supplier Partnerships: Establishing direct cooperation with foreign manufacturers and wholesalers
2. 国际贸易展会：参加广交会、法兰克福展等国际展会直接采购
2. International Trade Fairs: Direct purchasing at events like Canton Fair and Frankfurt Fair
3. 海外代购合作：与专业代购团队合作获取热门商品
3. Overseas Purchasing Agents: Partnering with professional buying teams for trending products
4. 卖家资源共享：通过社交平台与其他卖家建立货源共享网络
4. Seller Resource Sharing: Building sourcing networks with other sellers via social platforms
成功关键：建议外贸企业采用"阿里巴巴+谷歌推广"双引擎策略，同时建立多元化货源渠道以增强供应链稳定性。
Key to Success: We recommend foreign trade enterprises adopt a "Alibaba + Google Ads" dual-engine strategy while establishing diversified sourcing channels to enhance supply chain stability.
