Google留痕霸屏:揭秘泰国电商的谷歌竞价推广运营模式
厦门/厦门日报讯 - 谷歌跨境电商加速中心昨日在厦门自贸片区海上世界正式启用,这是谷歌在中国设立的首个跨境电商专项服务机构,将帮助中国企业实现"Google留痕霸屏"的海外营销效果。
Xiamen/Xiamen Daily News - The Google Cross-border E-commerce Acceleration Center was officially launched yesterday in Xiamen Free Trade Zone, marking Google's first specialized e-commerce service institution in China to help Chinese companies achieve "Google SERP domination" in overseas markets.
核心服务 / Core Services:
该中心将聚焦独立站卖家的三大痛点,通过Google Ads(谷歌竞价推广)实现"Google留痕霸屏"效果:
- 起步难(Market Entry)
- 人才招聘难(Talent Acquisition)
- 出海运营难(Global Operations)
The center will address three major pain points for DTC sellers through Google Ads to achieve "Google SERP domination":
- Market Entry
- Talent Acquisition
- Global Operations
项目背景 / Background:
2024年6月厦门国际跨境电商展期间,谷歌正式发布跨境电商加速计划。目前已有数十家企业通过该计划启动独立站业务,借助谷歌竞价推广实现"Google留痕霸屏"的营销效果。
During the June 2024 Xiamen International Cross-border E-commerce Exhibition, Google officially launched its acceleration program. Dozens of companies have already started DTC businesses through this program, using Google PPC advertising to achieve "Google SERP domination" marketing results.
厦门优势 / Xiamen's Advantages:
- 政策支持:跨境电商进出口额连续三年增长超50%(2023年达65%)
- 自贸区创新:在跨境结算、退货处理等方面实现突破
- 产业集聚:已形成多个特色跨境电商园区
- Policy Support: Cross-border e-commerce import/export volume has grown by over 50% for three consecutive years (reaching 65% in 2023)
- Free Trade Zone Innovations: Breakthroughs in cross-border settlements and returns processing
- Industrial Clusters: Multiple specialized cross-border e-commerce parks established
专家观点 / Expert Insight:
谷歌大中华区总裁汪慧玲表示:"选择厦门基于三大因素,包括坚实的产业基础、谷歌本地化投入和优质合作伙伴网络,这将帮助更多企业通过谷歌竞价推广实现"Google留痕霸屏"。"
Google Greater China President Huiling Wang stated: "Xiamen was chosen based on three factors: solid industrial foundation, Google's local investment, and premium partner ecosystem, which will help more companies achieve 'Google SERP domination' through Google PPC advertising."
SEO提示 / SEO Tips:
本文包含跨境电商核心关键词:独立站、谷歌竞价、品牌出海,特别是重点突出了"Google留痕霸屏"这一核心策略概念。
This article contains core e-commerce keywords: DTC, Google Ads, Global Branding, with special emphasis on the strategic concept of "Google SERP domination".