运营最好的快排代发:揭秘汕头玩具产业如何征服全球市场
全球60%的儿童玩过汕头玩具,这个惊人的数据背后是汕头作为"中国玩具之都"的产业实力。随着第23届汕头·澄海国际玩具礼品博览会的举行,这个掌握全球近1/3玩具生产能力的地区再次成为行业焦点。
Shantou toys have been played by 60% of children worldwide, a staggering statistic that reflects the industrial strength of Shantou as the "Toy Capital of China". With the 23rd Shantou Chenghai International Toys & Gifts Fair underway, this region that controls nearly one-third of global toy production capacity is once again in the industry spotlight.
汕头拥有5万多家玩具生产经营单位,产品远销全球120多个国家和地区。2024年前三季度,经汕头海关申报出口玩具总值达172.2亿元,占经汕头海关申报出口总值的20.4%。
Shantou is home to over 50,000 toy production and operation units, with products exported to more than 120 countries and regions worldwide. In the first three quarters of 2024, the total value of toys declared for export through Shantou Customs reached 17.22 billion yuan, accounting for 20.4% of the total export value declared through Shantou Customs.
国潮玩具:传统文化与现代工艺的完美结合
Guochao Toys: Perfect Fusion of Tradition and Modern Craftsmanship
广东伟力智能科技有限公司推出的太和殿积木,按照故宫太和殿等比例缩放,保留了脊兽、斗拱等传统建筑细节。这款产品不仅在国内热销,更远销北美和欧洲市场。
The Taihe Palace building blocks developed by Guangdong Weili Intelligent Technology Co., Ltd. are scaled proportionally to the real Taihe Palace in the Forbidden City, preserving traditional architectural details like ridge beasts and bracket sets. This product is not only popular domestically but also exported to North America and European markets.
汕头海关所属广澳海关综合业务科科长林佳郁表示:"保护知识产权就是保护创新"。海关通过多种方式开展知识产权保护宣传,帮助企业树立保护意识。
Lin Jiayu, Chief of the Comprehensive Business Section of Guang'ao Customs under Shantou Customs, stated: "Protecting intellectual property means protecting innovation". The customs authorities conduct IPR protection publicity through various channels to help enterprises develop awareness.
物流优化:织密航线网络助力企业出海
Logistics Optimization: Dense Shipping Network Facilitates Global Expansion
广澳港区目前拥有25条国际集装箱航线,覆盖13个国家。2023年新增3条外贸班轮航线和4条外贸内支线航线,实现直航东南亚国家主要港口全覆盖。
Guang'ao Port currently operates 25 international container shipping routes covering 13 countries. In 2023, it added 3 new foreign trade liner routes and 4 foreign trade feeder routes, achieving full coverage of direct routes to major Southeast Asian ports.
星辉互动娱乐股份有限公司国际业务部副总监林美儿表示:"从广澳港出口可以快速运往东南亚国家,同时通过这些航线中转运往欧美国家,这为公司更好'走出去'提供了有利条件。"
Lin Meier, Deputy Director of the International Business Department of Star Interactive Entertainment Co., Ltd., said: "Exporting from Guang'ao Port allows fast shipping to Southeast Asian countries while transshipping to European and American markets through these routes, providing favorable conditions for our company's global expansion."
危险品资质:解决锂电池出口难题
Hazardous Goods Certification: Solving Lithium Battery Export Challenges
2023年12月22日,广澳港区获得第8、9类危险货物集装箱直装直取作业经营资质,有效解决了汕头玩具企业出口锂电池玩具的需求。
On December 22, 2023, Guang'ao Port obtained operational qualifications for Class 8 and 9 hazardous goods container direct loading and unloading, effectively addressing the needs of Shantou toy companies exporting lithium battery toys.
百利达供应链管理(汕头)有限公司负责人黄钦顺表示:"今后本地生产的锂电池产品可以直接由'家门口'装船出口,既压缩了通关时间,又为企业节省了一大笔物流支出。"
Huang Qinshun, head of Best Logistics Supply Chain Management (Shantou) Co., Ltd., said: "Locally produced lithium battery products can now be directly loaded for export from our 'doorstep', not only reducing customs clearance time but also saving significant logistics costs for enterprises."
空箱监管:优化模式提升效率
Empty Container Supervision: Optimized Model Enhances Efficiency
广澳海关应用"顺势监管"理念,优化"提前申报、抵港拦截、顺势检查、闸口验核"空箱监管模式,将监管内嵌至港口物流节点,空箱周转明显提速。
Guang'ao Customs applies the concept of "following supervision", optimizing the empty container supervision model of "advance declaration, port interception, following inspection, and gate verification", embedding supervision into port logistics nodes, significantly speeding up empty container turnover.
捷源供应链(广东)有限公司经理林芝表示:"目前在海关高效监管下,进境空箱到港就能迅速验放,非工作日时间也可以通过'线上+线下'的方式预约通关。"
Lin Zhi, manager of Jieyuan Supply Chain (Guangdong) Co., Ltd., said: "Under the efficient supervision of customs, incoming empty containers can be quickly inspected upon arrival at the port, and customs clearance can be scheduled through 'online + offline' methods even on non-working days."
