可信的广告联盟:TikTok for Business广告投放全流程指南 | 谷歌竞价推广营销
可信的广告联盟:TikTok for Business广告投放全流程指南 | 谷歌竞价推广营销
Reliable Ad Network: Complete Guide to TikTok for Business Ad Placement | Google Ads Marketing
本期课程主题:《TikTok for Business广告投放流程》
Course Topic: "TikTok for Business Ad Placement Process"
该系列课程共分为三部分,分别讲述BC创建及权限分配、像素设置以及广告创建分布指南,帮助新手广告主熟悉广告创建流程。
This course series is divided into three parts: BC creation & permission allocation, pixel setup, and ad creation guidelines to help new advertisers master the process.
一、BC创建及权限分配 | BC Creation & Permission Allocation
Business Center是管理TikTok广告账户、受众和像素的一站式平台。
Business Center is an all-in-one platform for managing TikTok ad accounts, audiences, and pixels.
Regular BC创建流程:
Regular BC Creation Steps:
- 访问 https://business.tiktok.com 注册
- 创建商务中心(最多3个)
- 填写名称和时区
- 获取BC ID
二、像素设置 | Pixel Setup
三种像素设置方式:
Three pixel setup methods:
- 无技术资源:事件生成器
- No technical resources: Event Generator
- 有技术资源:编码创建
- With technical resources: Code Creation
- 合作伙伴平台:一键对接
- Partner platforms: One-click Integration
三、广告创建指南 | Ad Creation Guide
商品销量广告创建步骤:
Product Sales Ad Creation Steps:
- 选择"商品销量"目标
- 选择广告类型(视频/目录)
- 设置定向条件
- 配置预算和出价
完整视频课程已上架YinoLink周5出海营销学院,点击链接观看。
Full video course is available on YinoLink Friday Overseas Marketing Academy, click link to watch.
下期预告:《Google开户所需资料以及开户流程》
Next Episode: "Google Account Opening Requirements and Process"
