评价好的跨境出口，做谷歌推广是不是更难？谷歌运营和谷歌SEO优化师是同一个岗位吗？
完全不同。 在国内，做谷歌SEO的人还是有相当一部分的，但真正能做到谷歌运营的人真的是寥寥无几。
Completely different. In China, there are still quite a few people doing Google SEO, but those who can truly handle Google operations are extremely rare.
我认识一些国内国外做谷歌SEO的人，他们的技术能力还算不错，但他们也不敢去挑战谷歌SEO主管的职位，更别说整个谷歌的运营了。
I know some people doing Google SEO both domestically and internationally. Their technical skills are decent, but they wouldn't dare to challenge a Google SEO manager position, let alone full Google operations.
不要看谷歌和百度看起来都是搜索引擎，但谷歌的内容比百度要丰富得多。
Although Google and Baidu may seem similar as search engines, Google's content ecosystem is far richer than Baidu's.
目前最简单的一点是，谷歌运营通常包括付费和免费两种方式，即独立站的Google SEO和Google Ads的投放。
The simplest distinction currently is that Google operations typically include both paid and free methods: independent site Google SEO and Google Ads campaigns.
也就是说，如果你想成为一名谷歌SEO优化师，你还需要承担谷歌竞价师的工作。
This means if you want to become a Google SEO specialist, you'll also need to take on the work of a Google Ads specialist.
谷歌SEO优化师的工作就是专注于网站在谷歌上的自然搜索排名。
The job of a Google SEO specialist is to focus on a website's organic search ranking on Google.
