Google推广助力宠物食品品牌:国内新锐品牌大盘点
在当今数字化时代,Google推广已成为宠物食品品牌拓展市场的关键策略。无论是通过SEO外链推广还是谷歌竞价推广,这些工具都能有效帮助品牌在竞争激烈的市场中脱颖而出。
In today's digital era, Google promotion has become a crucial strategy for pet food brands to expand their market reach. Whether through SEO backlink promotion or Google paid advertising, these tools can effectively help brands stand out in the competitive market.
随着“毛孩子”给人类带来的幸福感日益增长,宠物经济展现出巨大潜力。2021年中国城镇家庭宠物猫数量达5806万只,犬类5429万只,消费市场规模同比增长超过20%。
As the happiness brought by "fur babies" continues to grow, the pet economy demonstrates enormous potential. In 2021, the number of pet cats in Chinese urban households reached 58.06 million, with dogs at 54.29 million, and the consumer market size achieved over 20% year-on-year growth.
以下是EqualOcean盘点的30家值得关注的国内新锐宠物食品品牌,这些品牌都在积极运用Google推广等数字化营销手段:
Here are 30 noteworthy domestic emerging pet food brands compiled by EqualOcean, all actively utilizing digital marketing methods including Google promotion:
帅克宠物 seek - 专注天然鲜肉粮,2022年获5亿Pre-IPO融资,引进美国先进技术。
毛星球 FurFur Land - 2018年成立,已完成三轮融资,强调数字化管理和年轻品牌文化。
豆柴宠物 - 专注宠物肠胃健康,2022年完成数千万A+轮融资。
伯纳天纯 - 高端宠物食品品牌,2022年获L Catterton独家投资。
卫仕 - 创立于2004年,已完成多轮融资,累计服务3亿多爱宠。
KERES 凯锐思 - 功效配方狗粮品牌,2021年完成A轮融资。
BRIGHT 布兰德 - 2021年完成近千万元天使轮融资,每月增长速度超40%。
萌宠出动 - 2021年完成近千万级天使轮融资,代表“科学轻新养宠”新方式。
俏贝丽 petclear - 专注轻奢国货牛肉猫粮,2021年获400万美元天使轮融资。
高爷家 - 倡导透明高肉猫粮,2021年完成5000万元A轮融资。
这些品牌的成功很大程度上得益于有效的Google推广策略。通过精准的关键词定位和优质内容营销,它们成功吸引了目标消费群体。
The success of these brands largely benefits from effective Google promotion strategies. Through precise keyword targeting and quality content marketing, they have successfully attracted their target consumer groups.
对于想要进入宠物食品行业的企业来说,选择合适的Google推广服务商至关重要。专业的推广团队能够帮助品牌:
For enterprises looking to enter the pet food industry, choosing the right Google promotion service provider is crucial. Professional promotion teams can help brands:
• 提升品牌知名度
• 精准定位目标客户
• 优化转化率
• 建立长期品牌价值
• Enhance brand awareness
• Precisely target potential customers
• Optimize conversion rates
• Establish long-term brand value
随着宠物经济的持续升温,结合专业的Google推广策略,国内宠物食品品牌将迎来更广阔的发展空间。
With the continuous heating up of the pet economy and combined with professional Google promotion strategies, domestic pet food brands will embrace broader development opportunities.