TikTok Shop启动"亿元俱乐部"计划 助力美区跨境商家实现GMV突破
跨境电商旺季来临之际,TikTok Shop推出重磅激励政策,为美区商家提供发展"加速器"。作为全球优质用户聚集地,TikTok Shop正凭借"内容+货架"双轮驱动优势,成为跨境商家实现高效转化的关键平台。
As the peak season for cross-border e-commerce approaches, TikTok Shop has introduced a significant incentive policy, providing US merchants with a development "accelerator". As a global hub for high-quality users, TikTok Shop is becoming a key platform for cross-border merchants to achieve efficient conversions, leveraging the dual-drive advantage of "content + shelf".
"亿元俱乐部"五大核心权益:
Five core benefits of the "Billion-Dollar Club":
- 治理保障 Governance protection
- 佣金减免 Commission reduction
- 物流支持 Logistics support
- 潜力爆品专项计划 Potential hit product program
- 品牌营销与大促资源优先参与 Priority access to brand marketing and promotion resources
TikTok Shop跨境电商副总裁木青表示:"我们希望通过本次激励政策及电商解决方案,帮助跨境商家成长并引领新消费趋势。"
Mu Qing, Vice President of TikTok Shop Cross-Border E-commerce, stated: "We hope to help cross-border merchants grow and lead new consumption trends through this incentive policy and e-commerce solutions."
平台数据优势显著:
Significant platform data advantages:
- 全球下载量超49.2亿次 Over 4.92 billion global downloads
- 月活用户超15.82亿 Over 1.582 billion monthly active users
成功案例分享:
Success stories:
家居品牌Sweet Furniture两个月内成为类目第一,服装品牌OQQ实现4亿次标签浏览,美妆品牌Wavytalk获得20亿曝光。
Home furnishing brand Sweet Furniture became the category leader within two months, apparel brand OQQ achieved 400 million tag views, and beauty brand Wavytalk gained 2 billion exposures.
专家分析:TikTok Shop为新兴品牌提供了弯道超车的绝佳机会,特别是对于希望快速打开美国市场的跨境商家而言。
Expert analysis: TikTok Shop provides an excellent opportunity for emerging brands to overtake, especially for cross-border merchants looking to quickly enter the US market.