亚马逊全球开店跨境峰会2022:外贸出口流程与谷歌推广解析
2022年1月11日-13日,亚马逊全球开店跨境峰会以线上形式重磅来袭!本次峰会以"品耀全球,赢之以恒"为主题,为跨境电商卖家带来全方位的运营解决方案。
January 11-13, 2022, the Amazon Global Selling Cross-border Summit will be held online! With the theme of "Global Excellence, Sustainable Success", this summit provides comprehensive solutions for cross-border e-commerce sellers.
外贸出口第一选择:亚马逊全球开店流程解析
Top Choice for Export: Amazon Global Selling Process
对于外贸企业而言,亚马逊全球开店是拓展国际市场的首选渠道。完整的外贸出口流程包括:
For export businesses, Amazon Global Selling is the preferred channel for international expansion. The complete export process includes:
- 市场调研与选品分析 Market research & product selection
- 账户注册与资质准备 Account registration & document preparation
- 物流方案选择 Logistics solution selection
- 产品上架与优化 Product listing & optimization
- 营销推广与广告投放 Marketing & advertising
谷歌推广页面优化技巧
Google Ads Page Optimization Tips
有效的谷歌推广页面应包含以下关键元素:
Effective Google Ads pages should include these key elements:
- 清晰的价值主张 Clear value proposition
- 移动端优化设计 Mobile-optimized design
- 高质量产品图片 High-quality product images
- 详细的产品描述 Detailed product descriptions
- 明确的行动号召 Clear call-to-action
峰会亮点内容
Summit Highlights
本次亚马逊全球开店跨境峰会特别推出官方讲堂特训营:
The summit features the Official Training Camp:
初阶课程(399元):适合0-1年卖家,涵盖选品、物流、引流等6大核心课题
Beginner Course (¥399): For 0-1 year sellers, covering 6 core topics including product selection, logistics, and traffic
进阶课程(499元):针对1年以上卖家,解决广告投放、品牌保护等运营痛点
Advanced Course (¥499): For 1+ year sellers, addressing operational pain points like advertising and brand protection
立即报名参加亚马逊全球开店跨境峰会,获取2022年最新跨境电商趋势与策略!
Register now for the Amazon Global Selling Summit to get the latest 2022 cross-border e-commerce trends and strategies!
