中国纺织服装出口突围策略：2023年行业分析与市场机遇
国际商报记者 刘叶琳 / International Business Daily Reporter Liu Yelin
今年上半年，虽然中国纺织服装累计出口额为1427亿美元，同比下降8.3%，但从行业历史趋势来看，仍保持较高出口规模。 In the first half of this year, China's textile and apparel exports totaled $142.7 billion, down 8.3% year-on-year, but still maintaining a relatively high level from a historical perspective.
市场现状与政策支持 / Market Status and Policy Support
商务部外贸司有关负责人表示，将加大对劳动密集型企业的支持力度，加快推动外贸转型升级基地高质量建设。 An official from the Ministry of Commerce stated that they will increase support for labor-intensive enterprises and accelerate the high-quality development of foreign trade transformation and upgrading bases.
中国纺织品进出口商会副会长张锡安指出："预计未来几年，我国纺织服装出口将面临全球供应链调整、国际空间不断受到挤压的严峻挑战。" Zhang Xi'an, Vice President of China Chamber of Commerce for Import & Export of Textiles, noted: "In the coming years, China's textile and apparel exports are expected to face severe challenges from global supply chain adjustments and increasing international competition."
行业机遇与挑战 / Industry Opportunities and Challenges
业内人士普遍认为，今年下半年中国服装出口存在三大机遇：Industry experts generally believe there are three major opportunities for China's apparel exports in the second half of the year:
- 中国政府利好政策持续发力 Continued support from Chinese government policies
- 海外库存消化后的补库需求 Restocking demand after overseas inventory digestion
- 新兴市场出口增长迅猛 Rapid export growth to emerging markets
企业转型建议 / Enterprise Transformation Suggestions
晨风集团创始人尹国新建议：Yin Guoxin, founder of Morning Wind Group, suggested:
- 保障稳定产业链 Ensure stable industrial chains
- 促进产学研一体化 Promote industry-academia-research integration
- 培育设计研发核心优势 Develop core advantages in design and R&D
中国出口信用保险公司李博文提醒："今年纺织服装产业链仍面临衰退、融资、去库存三重压力。" Li Bowen from China Export & Credit Insurance Corporation warned: "The textile and apparel supply chain still faces triple pressures of recession, financing, and destocking this year."
区域市场分析 / Regional Market Analysis
伯乐（中华）有限公司梁一华表示："美洲经济发展较快，人口众多，消费意愿强烈，拥有巨大市场潜力。" Leung Yat Wah from Bó Lè Associates said: "The Americas have rapid economic development, large populations, strong consumption willingness, and huge market potential."
企业实践分享 / Enterprise Practice Sharing
多家企业代表就"出口企业的转型之路"展开对话，探讨了：Representatives from several companies discussed "the transformation path of export enterprises", exploring:
- 创新设计研发 Innovative design and R&D
- 数字化转型 Digital transformation
- 全球化布局 Global layout
- 绿色可持续发展 Green and sustainable development
来源：国际商报 / Source: International Business Daily
