领先的谷歌广告推广解决方案：助力个人外贸企业拓展全球市场

领先的谷歌广告推广解决方案：助力个人外贸企业拓展全球市场

Leading Google Advertising Solutions: Empowering Individual Foreign Trade Businesses to Expand Globally

前言： Google作为全球覆盖70%以上国家的搜索引擎，其关键字广告能有效帮助外贸企业拓展海外市场。

Introduction: As a search engine covering over 70% of countries worldwide, Google's keyword advertising effectively helps foreign trade enterprises expand overseas markets.

谷歌广告类型 | Google Ad Types

1. 视频广告 | Video Advertising

平台优势： YouTube已成为90%用户发现新产品的平台，62%企业将其作为主要视频营销渠道。

Platform Advantage: YouTube has become a platform where 90% of users discover new products, with 62% of enterprises using it as their primary video marketing channel.

广告特点：

• 位置：YouTube视频流中
• 形式：视频展示
• 优势：商品展示效果突出
• 劣势：制作成本较高

Ad Features:

• Location: YouTube video streams
• Format: Video display
• Advantage: Excellent product presentation
• Disadvantage: High production cost

2. 应用广告 | Discovery Ads

覆盖30亿移动用户的信息流广告，支持图文、视频等多种形式。

Feed ads reaching 3 billion mobile users, supporting various formats including images and videos.

3. 智能广告 | Smart Campaigns

操作优势： 简化广告创建流程，自动优化投放策略，适合新手快速上手。

Operational Advantage: Simplifies ad creation process with automatic optimization, ideal for beginners.

营销建议 | Marketing Suggestions

最佳实践： 建议采用SEO+SEM组合策略，既保证长期流量又获得即时转化。

Best Practice: Recommend combining SEO+SEM strategies to ensure both long-term traffic and immediate conversions.

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