售后完备的厦门外贸网站Google优化与谷歌SEO搜索引擎优化设计
售后完备的厦门外贸网站Google优化与谷歌SEO搜索引擎优化设计
Comprehensive After-Sales Service for Xiamen Foreign Trade Website Google Optimization and SEO Design
厦门外贸企业在进行Google优化和谷歌SEO时,需要特别注重售后服务的完备性。一个专业的SEO服务商不仅能提供前期的优化方案,更应该具备持续的维护和效果跟踪能力。
Xiamen foreign trade enterprises should pay special attention to the completeness of after-sales service when conducting Google optimization and SEO. A professional SEO service provider should not only provide preliminary optimization solutions but also have the capability for continuous maintenance and effect tracking.
传漾科技持续深耕RTB 发力富媒体广告平台
Chinayang Technology Continues to Deepen RTB and Develop Rich Media Advertising Platform
【环球科技报道】今年5月,传漾科技完成C轮3000万美元融资,由怡和联创和梦想资本领投,现有股东联合追投。这家成立于2009年的技术型广告公司计划2015年下半年在海外IPO。
[Global Tech Report] In May this year, Chinayang Technology completed its Series C financing of $30 million, led by Jardine Innovation and Dream Capital, with follow-up investments from existing shareholders. This technology-based advertising company founded in 2009 plans to go public overseas in the second half of 2015.
传漾科技凭借"技术"和"数据"两大优势,在中国智能化数字营销领域保持领先地位。其年营业收入增速连续两年超过70%,并于去年实现盈利。
With its two major advantages of "technology" and "data", Chinayang Technology maintains a leading position in China's intelligent digital marketing field. Its annual revenue growth has exceeded 70% for two consecutive years, achieving profitability last year.
大数据时代的RTB技术
RTB Technology in the Big Data Era
传漾科技SamBa事业部总经理胡忠奎表示:"用户在网页上的一次浏览行为只有几秒钟,但后台已更新8000多个标签页。"这体现了大数据对互联网广告的深远影响。
Hu Zhongkui, General Manager of Chinayang's SamBa Division, said: "A user's browsing behavior on a webpage lasts only a few seconds, but the background has updated more than 8,000 tag pages." This reflects the profound impact of big data on internet advertising.
传漾科技早在2012年就推出第一代Ad Place平台,抢占RTB市场先机。目前其数据网络覆盖1000多家优质媒体资源,超9亿个Cookie独立数据,覆盖中国80%以上网民。
Chinayang Technology launched the first-generation Ad Place platform as early as 2012, seizing the first-mover advantage in the RTB market. Currently, its data network covers more than 1,000 high-quality media resources, over 900 million independent cookie data, covering more than 80% of Chinese netizens.
移动互联网与可穿戴设备营销
Mobile Internet and Wearable Device Marketing
传漾科技2013年正式开展移动广告业务,目前主要针对中大型App做定向开发。随着可穿戴设备的普及,传漾科技正在研发基于智能手表和手环等设备的精准广告推送技术。
Chinayang Technology officially launched its mobile advertising business in 2013, currently focusing on targeted development for medium and large Apps. With the popularity of wearable devices, Chinayang is developing precise ad push technology based on smart watches and bracelets.
公司已推出跨屏移动广告管理系统,能够识别用户在使用PC端、手机端、电视移动端等多屏设备时产生的数据。
The company has launched a cross-screen mobile advertising management system that can identify data generated when users use multiple screen devices such as PCs, mobile phones, and TV mobile terminals.
富媒体广告平台的发展
Development of Rich Media Advertising Platform
传漾科技的SamBa富媒体广告协作平台采用先进技术,为广告主提供创意投放和社会化营销服务。2014年上半年已服务超过50家汽车品牌客户,完成上千个富媒体投放项目。
Chinayang's SamBa rich media advertising collaboration platform uses advanced technology to provide advertisers with creative delivery and social marketing services. In the first half of 2014 alone, it has served more than 50 automotive brand customers and completed thousands of rich media delivery projects.
相比常规广告0.2%左右的转化率,传漾科技Samba富媒体的转化率至少是其10倍以上。富媒体广告融入无线端将是未来发展的一大趋势。
Compared with the conversion rate of about 0.2% for conventional ads, the conversion rate of Chinayang's Samba rich media is at least 10 times higher. The integration of rich media ads into wireless terminals will be a major trend in future development.
