中国成法国美妆最大出口市场：每3支出口口红就有1支销往中国
惊人的消费力：根据法国美容企业联合会（FEBEA）最新数据，2021年法国出口的口红中有超过三分之一销往中国市场，这一比例在2020年仅为四分之一。中国消费者对高端美妆产品的强劲需求，使中国连续两年成为法国化妆品第一大出口国。
Staggering Purchasing Power: According to the latest data from the French Federation of Beauty Companies (FEBEA), over one-third of France's exported lipsticks were sold to the Chinese market in 2021, up from just one-quarter in 2020. Chinese consumers' strong demand for high-end cosmetics has made China the top export destination for French cosmetics for two consecutive years.
市场数据亮眼：2021年，法国对华美妆出口额达19亿欧元（约134.5亿元人民币），占其总出口额的11.7%。与疫情前的2019年相比，这一数字增长了56%。美国以18亿欧元（约127.5亿元人民币）的进口额位居第二。
Impressive Market Data: In 2021, France's cosmetics exports to China reached €1.9 billion (approximately 13.45 billion RMB), accounting for 11.7% of its total exports. This represents a 56% increase compared to pre-pandemic 2019. The United States ranked second with imports worth €1.8 billion (about 12.75 billion RMB).
法国美妆产业地位：作为全球第一大化妆品出口国，法国化妆品占据全球24%的市场份额。美妆产业已成为法国仅次于航空工业的第二大出口产业，其50%以上的化妆品用于出口。
Status of French Cosmetics Industry: As the world's largest cosmetics exporter, French cosmetics account for 24% of the global market share. The beauty industry has become France's second-largest export sector after aviation, with over 50% of its cosmetics produced for export.
品牌表现突出：欧莱雅集团2021年财报显示，其北亚市场营收同比增长18.6%，中国区实现两位数增长。在2021年天猫双11期间，欧莱雅成为首个销售额突破百亿的品牌集团。
Outstanding Brand Performance: L'Oréal Group's 2021 financial report showed an 18.6% year-on-year revenue growth in North Asia, with China achieving double-digit growth. During the 2021 Tmall Double 11 shopping festival, L'Oréal became the first brand group to surpass 10 billion RMB in sales.
政策利好：2020年，法国成为欧盟首个获得中国认可的美妆生产认证资质的国家，这使得法国化妆品出口中国可免于动物试验，大大降低了市场准入门槛。
Policy Advantages: In 2020, France became the first EU country to obtain Chinese certification for cosmetics production qualifications, allowing French cosmetics exported to China to be exempt from animal testing, significantly lowering market entry barriers.
未来展望：欧莱雅北亚区总裁费博瑞表示，中国必将成为集团最大市场。随着中国消费升级和中产阶级扩大，法国美妆品牌在中国市场的发展前景广阔。
Future Outlook: Fabrice Megarbane, President of L'Oréal North Asia, stated that China will inevitably become the group's largest market. With China's consumption upgrade and expanding middle class, French beauty brands have broad development prospects in the Chinese market.
