Shopify连续六季度营收增长超25% 电商平台GMV同比增长24%
DoNews 11月12日消息 - 加拿大电商巨头Shopify第三季度财报表现亮眼，营收同比增长26%至21.6亿美元，超出分析师预期的21.2亿美元。这标志着该公司连续第六个季度实现超过25%的营收增长（不含物流业务）。
DoNews November 12 News - Canadian e-commerce giant Shopify reported stellar third-quarter results, with revenue growing 26% year-over-year to $2.16 billion, surpassing analyst expectations of $2.12 billion. This marks the company's sixth consecutive quarter of over 25% revenue growth (excluding logistics business).
对于第四季度，Shopify预计营收增长将在25-29%之间，高于分析师23%的预测。财报发布后，Shopify股价在周二盘前交易中上涨超过14%。今年以来，该股已累计上涨约23%。
For the fourth quarter, Shopify forecasts revenue growth between 25-29%, higher than analysts' 23% projection. Following the earnings release, Shopify shares surged over 14% in pre-market trading on Tuesday. Year-to-date, the stock has gained approximately 23%.
Shopify总裁Harley Finkelstein表示，公司正在积极投资营销以促进增长，即使这可能影响利润率。在长期服务中小企业后，Shopify开始吸引包括玩具反斗城在内的大型零售商客户，这些大客户带来的订单量将加速公司增长。
Shopify President Harley Finkelstein stated the company is aggressively investing in marketing to drive growth, even at the expense of margins. After years of primarily serving small businesses, Shopify has begun attracting large retail clients including Toys "R" Us, whose order volumes are expected to accelerate company growth.
第三季度，Shopify平台商品交易总额(GMV)达到697亿美元，同比增长24%，超过华尔街预期的678亿美元。Shopify为企业提供从建站到物流的全套电商解决方案，今年还通过整合AI功能升级了服务，包括6月推出的AI助手Sidekick。
In Q3, Shopify's Gross Merchandise Volume (GMV) reached $69.7 billion, up 24% year-over-year, exceeding Wall Street's $67.8 billion estimate. Shopify provides end-to-end e-commerce solutions from website building to logistics, and has enhanced its services this year with AI integration, including the June launch of AI assistant Sidekick.
Finkelstein指出，随着假日购物季临近，中小商家将继续依赖Shopify的工具。不过公司已放弃自建物流业务的计划，该计划原本希望通过增值服务促进增长。
Finkelstein noted that as the crucial holiday shopping season approaches, SMB merchants will continue relying on Shopify's tools. However, the company has abandoned plans to build its own logistics business, which was originally intended to drive growth through value-added services.
