汽车出口贸易如何通过谷歌竞价推广找客户?这些国家效果最佳
汽车出口贸易如何通过谷歌竞价推广找客户?这些国家效果最佳
How to Find Customers for Automotive Export Trade Through Google Ads? These Countries Deliver Best Results
跨境电商卖家注意!1893家店铺因侵权被冻结
Cross-border e-commerce sellers beware! 1,893 stores frozen due to infringement
近期跨境电商行业侵权案件频发,据不完全统计,仅8月份就有1893家店铺因TRO(临时限制令)被冻结。一旦遭遇TRO,不仅商品Listing会被下架,账户资金也会被冻结,若不及时处理,冻结资金将被划走。
Recent infringement cases in cross-border e-commerce have been frequent. According to incomplete statistics, 1,893 stores were frozen due to TRO (Temporary Restraining Order) in August alone. Once hit by TRO, not only will product listings be removed, but account funds will also be frozen. If not handled promptly, the frozen funds will be transferred away.
常见侵权类型及规避建议
Common Infringement Types and Avoidance Suggestions
1. 商标侵权
1. Trademark Infringement
在商品标题、详情页等使用他人注册商标,或商品上贴有他人商标都构成侵权。例如Frisbee飞盘商标维权案导致352家店铺中招,Simple Modern品牌两个商标冻结649家店铺。
Using others' registered trademarks in product titles, detail pages, or attaching others' trademarks to products constitutes infringement. For example, the Frisbee trademark case affected 352 stores, while Simple Modern brand's two trademarks froze 649 stores.
规避建议:
Avoidance Suggestions:
- 选品前做好商标查询
- Conduct trademark searches before product selection
- 及时注册自有品牌商标
- Register your own brand trademarks promptly
2. 专利侵权
2. Patent Infringement
包括外观专利侵权和发明专利侵权。行李箱滑轮套外观专利案冻结831家店铺。
Includes design patent infringement and invention patent infringement. The luggage wheel cover design patent case froze 831 stores.
3. 版权侵权
3. Copyright Infringement
盗图、抄袭Listing文本等都属于侵权。ANAGRAM创意气球18张产品图冻结235家店铺,艺术家Larry Zach的20张版权画冻结969家店铺。
Image theft, copying listing texts, etc. all constitute infringement. ANAGRAM creative balloons' 18 product images froze 235 stores, while artist Larry Zach's 20 copyrighted drawings froze 969 stores.
谷歌竞价推广最佳国家推荐
Recommended Countries for Google Ads Promotion
对于汽车出口贸易,以下国家通过谷歌竞价推广效果最佳:
For automotive export trade, the following countries deliver best results through Google Ads:
- 美国 - 汽车消费市场庞大,竞争激烈但回报高
- United States - Huge automotive consumer market, competitive but high returns
- 德国 - 汽车工业发达,对高质量汽车配件需求大
- Germany - Developed automotive industry, high demand for quality auto parts
- 阿联酋 - 豪华车市场增长迅速
- UAE - Rapid growth in luxury car market
- 澳大利亚 - 汽车后市场需求稳定
- Australia - Stable demand in automotive aftermarket
特别提醒:Q4销售旺季临近,账号安全至关重要!建议卖家提前做好侵权排查,确保合规经营。
Special Reminder: With the Q4 sales season approaching, account security is crucial! Sellers are advised to conduct infringement checks in advance to ensure compliant operations.
