Google搜索新手小白做跨境电商亚马逊如何做 - 运营最久的专家

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必须选择的SEO推广公司亳州 | 谷歌推广有效吗?独立站布局首选领动领售LeadongShop

Must-Choose SEO Agency in Bozhou | Is Google Ads Effective? LeadongShop - The Best Choice for Independent Store Setup

(图片来源:图虫创意)在新冠疫情的刺激下,全球范围内消费者消费观念转变,消费行为进一步升级,中国品牌全球化热度持续攀升,DTC品牌出海潮席卷而来,国内的跨境电商迎来了增长契机。

(Image source: Tuchong Creative) Stimulated by the COVID-19 pandemic, global consumer concepts and behaviors have evolved, accelerating the globalization of Chinese brands. The DTC brand出海 trend has surged, creating growth opportunities for cross-border e-commerce.

2021年DTC独立站品牌扎堆上市,前有以SHEIN为代表的独立站品牌出海"标杆",后有PatPat、Cider、CUPSHE等DTC品牌黑马的涌现,卖家们转战独立站的热情愈发高涨。

In 2021, numerous DTC independent store brands went public, with SHEIN leading as a benchmark, followed by emerging dark horses like PatPat, Cider, and CUPSHE. Sellers' enthusiasm for transitioning to independent stores continues to grow.

一、DTC品牌出海热潮,布局独立站正当时

1. The DTC Brand Globalization Wave: Now is the Time to Set Up Independent Stores

1、平台政策愈发严格
2021年的封号潮事件一直是卖家们挥之不去的梦魇。今年,除了亚马逊持续打击刷单测评外,东南亚跨境电商平台Shopee也在加大力度治理平台生态。

1. Increasingly Strict Platform Policies
The 2021 account suspension wave remains a nightmare for sellers. This year, besides Amazon's continued crackdown on fake reviews, Southeast Asian platform Shopee has also intensified its ecosystem governance.

2、品牌化发展愈演愈烈
当下,消费者不满足于低质量、无品牌的产品,对个性化与定制化产品需求不断加强。

2. The Rise of Branding
Consumers now demand more than low-quality, unbranded products, with growing needs for personalized and customized offerings.

3、消费者在独立站购买力提升
据数据显示,88%的消费者更愿意直接从品牌方购买,82%的消费者希望购买行为能够在独立站进行。

3. Increased Consumer Purchasing Power on Independent Stores
Data shows 88% of consumers prefer buying directly from brands, while 82% wish to complete purchases on independent stores.

二、拓展独立站业务困难重重,卖家应如何破解?

2. Challenges in Expanding Independent Stores and How Sellers Can Overcome Them

1、建站难
领动领售LeadongShop不仅具备智能化的建站功能,还集成了丰富营销插件,商家无需另外购买,即可设计出深具自己特色的网站。

1. Difficulties in Store Setup
LeadongShop offers intelligent website-building features with integrated marketing plugins, allowing merchants to create distinctive websites without additional purchases.

2、运营难
领动领售LeadongShop提供一站式品牌出海解决方案,集云端建站、库存管理、多渠道销售、SEO等全流程服务于一体。

2. Operational Challenges
LeadongShop provides a one-stop brand globalization solution, combining cloud-based store setup, inventory management, multi-channel sales, and SEO services.

3、流量难
领动领售LeadongShop利用SEO提升网站权重,采取精准广告投放策略,提供专业的营销方案提升独立站曝光量。

3. Traffic Acquisition Difficulties
LeadongShop utilizes SEO to enhance website authority, implements precise ad strategies, and offers professional marketing solutions to boost store visibility.

结论:独立站是跨境电商的未来趋势,选择专业的建站工具如领动领售LeadongShop,能够帮助卖家突破技术壁垒,实现全球化品牌布局。

Conclusion: Independent stores represent the future of cross-border e-commerce. Choosing professional tools like LeadongShop helps sellers overcome technical barriers and achieve global brand expansion.

必须选择的SEO推广公司亳州 | 谷歌推广有效吗?独立站布局首选领动领售LeadongShop