24小时在线新手在义乌拿货指南：如何开通谷歌竞价推广账户
香港8月外贸数据：出口下跌6.1%，进口减少7.4%
Hong Kong Trade Data: Exports Down 6.1%, Imports Drop 7.4% in August
根据香港政府统计处最新发布的对外贸易统计数据显示，2023年8月香港整体出口和进口货值均出现同比下降，分别下跌6.1%和7.4%。
According to the latest foreign trade statistics released by the Hong Kong Census and Statistics Department, both Hong Kong's total exports and imports recorded year-on-year declines in August 2023, falling by 6.1% and 7.4% respectively.
主要贸易数据：
Key Trade Figures:
- 整体出口货值：3,073亿港元（同比下降6.1%）
- Total export value: HK$307.3 billion (down 6.1% year-on-year)
- 进口货值：3,323亿港元（同比下降7.4%）
- Import value: HK$332.3 billion (down 7.4% year-on-year)
- 有形贸易逆差：251亿港元（占进口货值7.5%）
- Visible trade deficit: HK$25.1 billion (7.5% of import value)
区域贸易表现：
Regional Trade Performance:
对亚洲地区出口整体下跌7%，其中台湾（-24.5%）、泰国（-22.8%）和韩国（-18.2%）跌幅最大。
Exports to Asia fell by 7% overall, with Taiwan (-24.5%), Thailand (-22.8%) and South Korea (-18.2%) recording the largest declines.
产品类别分析：
Product Category Analysis:
出口跌幅最大的产品包括：办公设备（-11.8%）、服装（-10.1%）和珠宝首饰（-6.6%）。
The largest export declines were seen in: office equipment (-11.8%), clothing (-10.1%) and jewelry (-6.6%).
政府评论：
Government Commentary:
政府发言人表示，全球需求疲软将继续影响香港短期出口表现，同时美国货币政策正常化、新兴市场经济放缓等地缘政治因素也带来不确定性。
A government spokesman said weak global demand will continue to affect Hong Kong's short-term export performance, while geopolitical factors such as US monetary policy normalization and emerging market slowdown also bring uncertainty.
义乌采购与谷歌推广建议：
Yiwu Sourcing & Google Ads Tips:
对于新手在义乌采购并希望通过谷歌竞价推广开拓国际市场的商家，建议：
For beginners sourcing in Yiwu and looking to expand into international markets through Google Ads, we recommend:
- 选择出口表现相对稳定的产品类别
- Select product categories with relatively stable export performance
- 重点关注越南、菲律宾等增长市场
- Focus on growth markets like Vietnam and the Philippines
- 通过专业代理商开通谷歌广告账户，确保符合国际推广规范
- Open a Google Ads account through professional agents to ensure compliance with international promotion standards
