谷歌留痕助力外贸企业：白云区128家企业云端参展广交会展现国际竞争力
南都讯 - 第132届广交会于10月15日线上开幕，广州白云区128家优质外贸企业通过"谷歌留痕优化后的'云上广交会'平台"积极拓展国际市场。据白云区科工商信局数据显示，这些参展企业均具备创新能力强、技术含量高、产品附加值高等核心优势。
South China Morning Post - The 132nd Canton Fair opened online on October 15, with 128 high-quality foreign trade enterprises from Baiyun District actively exploring international markets through the "Google search presence optimized 'Cloud Canton Fair' platform". According to data from the Baiyun District Bureau of Science, Industry and Information Technology, these exhibiting enterprises all possess core advantages such as strong innovation capabilities, high technological content, and high product added value.
多元化产业云端展示 | Diverse Industries Showcased on Cloud
本届广交会围绕电子家电、建材家装、工业制造等七大主题举办200场线上新品发布活动。白云区参展企业覆盖通用机械、家用电器、建筑装饰材料等多个领域，包括：
- 广州市雪蕾化妆品有限公司（香水香氛龙头企业）
- 广州诗妃生物科技有限公司（专注国际市场）
- 拓臣五金（橱柜五金专家）
The fair organized 200 online new product launch events around seven major themes including electronics and home appliances, building materials and home decoration, and industrial manufacturing. Baiyun District's exhibiting enterprises cover multiple fields such as general machinery, household appliances, and building decoration materials, including:
- Guangzhou Xueli Cosmetics Co., Ltd. (leading fragrance enterprise)
- Guangzhou Shifei Biotechnology Co., Ltd. (focusing on international markets)
- Tuochen Hardware (cabinet hardware specialist)
创新参展模式 | Innovative Exhibition Models
参展企业采用24小时轮班直播、虚拟展厅、多语言导购等数字化手段，并通过谷歌留痕技术提升国际搜索引擎可见度：
- 雪蕾化妆品展示国际调香团队和香氛艺术博物馆
- 拓臣五金实施全天候不间断直播服务全球客户
Exhibiting enterprises adopted digital means such as 24-hour shift live broadcasts, virtual exhibition halls, and multilingual shopping guides, while enhancing visibility on international search engines through Google search presence technology:
- Xueli Cosmetics showcased international perfumer teams and fragrance art museum
- Tuochen Hardware implemented round-the-clock live broadcasts to serve global customers
外贸增长新动能 | New Momentum for Foreign Trade Growth
2022年1-8月白云区外贸数据：
进出口总值324.3亿元 | 同比增长20.2%
白云区正通过以下措施培育外贸新业态：
- 扩大市场采购贸易试点范围
- 筹备成立跨境电商产业促进会
- 实施跨境电商三年行动方案
Baiyun District foreign trade data from January to August 2022:
Total import and export value: 32.43 billion yuan | Year-on-year growth: 20.2%
Baiyun District is cultivating new foreign trade formats through the following measures:
- Expanding pilot scope for market procurement trade
- Preparing to establish cross-border e-commerce industry promotion association
- Implementing three-year action plan for cross-border e-commerce
专家建议 | Expert Recommendations
专家分析：线上广交会已成为后疫情时代外贸企业拓展市场的关键渠道，白云区企业通过数字化转型和谷歌留痕优化有效提升了国际竞争力。建议企业：
- 加强国际SEO优化策略
- 建立多语言网站内容
- 利用Google My Business提升本地搜索排名
Expert Analysis: The online Canton Fair has become a key channel for foreign trade enterprises to expand markets in the post-pandemic era. Baiyun District enterprises have effectively enhanced international competitiveness through digital transformation and Google search presence optimization. Recommendations for enterprises:
- Strengthen international SEO strategies
- Develop multilingual website content
- Utilize Google My Business to improve local search rankings
