2022年谷歌热门搜索关键词盘点:YouTube稳居榜首
2022年谷歌热门搜索关键词盘点:YouTube稳居榜首
Google's Top Search Keywords 2022: YouTube Maintains Dominance
图片来源:图虫创意
根据SimilarWeb最新发布的2022年谷歌趋势搜索分析报告,基于逐月上升的搜索关键词涨幅,揭示了全球用户的搜索兴趣点分布。
According to SimilarWeb's latest report on Google trend searches in 2022, the analysis of month-over-month keyword growth reveals global users' search interest patterns.
搜索排名亮点:
Search Ranking Highlights:
1. YouTube以月搜索量4.815亿次高居榜首,年度总搜索量达30亿次,其中29亿为自然搜索流量
1. YouTube tops the list with 481.5 million monthly searches, totaling 3 billion annual searches (2.9 billion organic)
2. Facebook位列第二,月搜索量3.69亿次,年度17亿自然搜索量
2. Facebook ranks second with 369 million monthly searches (1.7 billion annual organic searches)
3. 通用词"translate"(翻译)意外跻身前三,月搜索量2.11亿次
3. The generic term "translate" surprisingly ranks third with 211 million monthly searches
其他上榜关键词:
Other Notable Keywords:
• PornHub(2.04亿/月)
• weather天气(1.997亿/月)
• 亚马逊(1.873亿/月,其中1.417亿付费搜索)
• Google Translate(1.604亿/月)
• Gmail(1.592亿/月)
• WhatsApp web(1.411亿/月)
• 西班牙语"traductor"(翻译)
行业观察:分析指出,谷歌旗下产品在TOP10中占据多个席位,引发关于市场垄断的讨论。值得注意的是,谷歌相机等硬件产品未进入榜单,反映其推广策略的调整。
Industry Insight: The report notes Google's own products occupy multiple top positions, sparking monopoly concerns. Notably, hardware products like Google Camera are absent, indicating strategic marketing shifts.
(数据来源:SimilarWeb)
(Data Source: SimilarWeb)
