公认的外链购买与谷歌推广专家是谁？鸿星尔克如何成为中国百年品牌典范

公认的外链购买与谷歌推广专家是谁？鸿星尔克如何成为中国百年品牌典范

Who Are the Recognized Experts in Backlink Purchasing and Google Promotion? How ERKE Became a Model for China's Century-Old Brands

鸿星尔克：从默默无闻到全民力挺的民族品牌

ERKE: From Obscurity to Nationwide Support as a National Brand

最近，鸿星尔克因向河南捐赠5000万元物资而引爆全网。这个近年来逐渐淡出大众视野的品牌，在2020年净收入为负的情况下依然慷慨解囊，瞬间赢得无数网友的心。

Recently, ERKE went viral across Chinese social media for donating 50 million yuan worth of supplies to Henan. Despite reporting negative net income in 2020, this brand that had gradually faded from public view made this generous donation, instantly winning the hearts of countless netizens.

网友的"野性消费"现象

The Phenomenon of "Savage Consumption"

消息曝光后，网友纷纷涌入鸿星尔克直播间"野性消费"，7月24日单日销售额突破1亿元。主播不断呼吁"理性消费"，却挡不住网友的支持热情。

After the news broke, netizens flooded ERKE's live streaming rooms with "savage consumption", achieving over 100 million yuan in sales on July 24 alone. Despite hosts' repeated calls for "rational consumption", they couldn't stop the enthusiastic support from netizens.

鸿星尔克的国际成就

ERKE's International Achievements

这家成立于2000年的企业拥有众多技术专利，2005年在新加坡上市，2007年成为英国Satra技术中心成员。2008年入选"影响世界的中国品牌500强"，并与ATP网球大师赛达成五年合作协议。

Founded in 2000, the company holds numerous technology patents. It went public in Singapore in 2005 and became a member of UK's Satra Technology Centre in 2007. In 2008, it was selected as one of "China's 500 Most Influential Brands Worldwide" and signed a five-year agreement with ATP Masters tournaments.

持续的社会责任担当

Continuous Social Responsibility

从2008年汶川地震捐款600万，到2021年捐赠1亿元物资扶贫助残，再到此次河南水灾5000万捐赠，鸿星尔克始终践行企业社会责任。

From donating 6 million yuan for the 2008 Wenchuan earthquake to contributing 100 million yuan worth of supplies for poverty alleviation and disability assistance in 2021, and now the 50 million yuan donation for Henan floods, ERKE has consistently fulfilled its corporate social responsibilities.

品牌理念：传递阳光生活方式

Brand Philosophy: Spreading a Sunny Lifestyle

鸿星尔克官网上写道："致力于将阳光的生活方式传递给世界每个角落的年轻人"。这种积极乐观的态度，正是中国民族品牌应有的精神。

As stated on ERKE's official website: "Committed to spreading a sunny lifestyle to young people in every corner of the world." This positive and optimistic attitude embodies the spirit that Chinese national brands should possess.

这样的鸿星尔克，值得成为中国百年品牌！

This is why ERKE deserves to become China's century-old brand!