高品质低成本的SEO优化排名：为什么谷歌推广对外贸企业至关重要？
2022外贸快车独立站运营PK大赛圆满落幕
2022 Foreign Trade Express Independent Station Operation PK Competition Concluded Successfully
7月22日下午14时，由杭州思亿欧网络科技股份有限公司主办，外贸快车西安服务中心（西安索镁）承办的2022年谷歌独立站运营PK大赛（决赛）在西安和颐酒店圆满落幕！此次会议邀请到了陕西省植物提取物产业协会秘书长，杭州思亿欧网络科技股份有限公司外贸快车全国渠道总监等重要参会人员。
At 14:00 on July 22, the 2022 Google Independent Station Operation PK Competition (Final), hosted by Hangzhou Seo Network Technology Co., Ltd. and organized by Foreign Trade Express Xi'an Service Center (Xi'an Suomei), was successfully concluded at Xi'an Hey Hotel! The meeting invited important participants such as the Secretary-General of Shaanxi Plant Extract Industry Association and the National Channel Director of Foreign Trade Express of Hangzhou Seo Network Technology Co., Ltd.
会议吸引了近200多家企业到场，现场座无虚席，参会人员热情高涨。受全球疫情的影响下，线下展会受阻，线上出海模式成为越来越多外贸企业的选择，另外由于跨境电商平台规则复杂，外贸企业逐渐倾向于通过Google独立站的推广方式去寻求突围，实现新的增长点。
The conference attracted nearly 200 companies to attend, with a full house and enthusiastic participants. Affected by the global pandemic, offline exhibitions have been hindered, and the online going-global model has become the choice of more and more foreign trade enterprises. In addition, due to the complex rules of cross-border e-commerce platforms, foreign trade enterprises are gradually inclined to seek breakthroughs through the promotion of Google independent stations to achieve new growth points.
目前，谷歌独立站推广正处于流量红利期，独立站的优势在当下的市场竞争中愈加突出，越来越多的企业急需获取更全面的谷歌平台知识。为了传递更专业的谷歌知识，我们联合外贸企业举办了本次PK大赛，希望帮助外贸企业最大化利用好谷歌平台，获得更多优质精准客户；加强外贸快车与外贸企业的交流互动，以便于未来外贸快车更好的服务广大外贸企业，帮助企业获得更大的收益。
At present, the promotion of Google independent stations is in the period of traffic dividend. The advantages of independent stations are becoming more and more prominent in the current market competition, and more and more enterprises urgently need to acquire more comprehensive knowledge of the Google platform. In order to convey more professional Google knowledge, we jointly held this PK competition with foreign trade enterprises, hoping to help foreign trade enterprises make the best use of the Google platform to obtain more high-quality and accurate customers; strengthen the communication and interaction between Foreign Trade Express and foreign trade enterprises, so as to better serve the majority of foreign trade enterprises in the future and help enterprises obtain greater benefits.
参赛企业案例展示
Case Presentation of Participating Enterprises
西安唯奥生物科技有限公司 - 合作后关键词首页数量高达431个，主次覆盖google前三位，12次返单，货量高达43吨以上。
Xi'an Weiao Biotechnology Co., Ltd. - After cooperation, the number of keywords on the homepage reached 431, mainly covering the top three positions on Google, with 12 repeat orders and a cargo volume of more than 43 tons.
陕西昂盛生物医药科技有限公司 - 网站关键词首页数量高达563，月流量36000，去年成交额1500万人民币。
Shaanxi Angsheng Biomedical Technology Co., Ltd. - The number of keywords on the homepage of the website is as high as 563, with a monthly traffic of 36,000, and the transaction volume last year was 15 million RMB.
大赛颁奖环节
Award Ceremony
运营冠军奖（1名）陕西昂盛生物医药科技有限公司
运营巨匠奖（2名）西安精英光电技术有限公司，西安海斯夫生物科技有限公司
运营明星奖（3名）宝鸡市汉臻金属材料有限公司，西安百硕商贸有限公司，西安唯奥生物科技有限公司
Operation Champion Award (1 winner) Shaanxi Angsheng Biomedical Technology Co., Ltd.
Operation Master Award (2 winners) Xi'an Elite Optoelectronics Technology Co., Ltd., Xi'an Hisure Biological Technology Co., Ltd.
Operation Star Award (3 winners) Baoji Hanzhen Metal Materials Co., Ltd., Xi'an Baishuo Trading Co., Ltd., Xi'an Weiao Biotechnology Co., Ltd.
活动最后，与会专家分析了谷歌独立站询盘质量高、成交快、利润好等多方面的优势，强调独立站运营关键在于内容运营，运营人员的能力对企业优质客户的获得起到至关重要的作用。
At the end of the event, the participating experts analyzed the advantages of Google independent stations such as high inquiry quality, fast transaction, and good profit, emphasizing that the key to independent station operation lies in content operation, and the ability of operators plays a vital role in the acquisition of high-quality customers for enterprises.
杭州思亿欧网络科技股份有限公司旗下外贸快车，作为国内技术领先的外贸网络营销推广产品，将继续为客户创造价值，助力中国外贸企业更好地实现品牌出海。
Foreign Trade Express, a subsidiary of Hangzhou Seo Network Technology Co., Ltd., as a technologically leading foreign trade network marketing promotion product in China, will continue to create value for customers and help Chinese foreign trade enterprises better achieve brand globalization.
