五华SEO推广公司解析：连云港谷歌竞价推广费用与GMC封号危机解决方案
你知道吗？越来越多的商家开始将广告预算向购物广告倾斜。据Merkle研究显示，与去年相比，Google购物广告支出增长38%，而搜索广告支出下降12%。
Did you know? More and more merchants are shifting their advertising budgets to shopping ads. According to Merkle research, compared to last year, Google Shopping ad spending increased by 38%, while search ad spending decreased by 12%.
GMC为何被封？ | Why GMC Accounts Get Suspended?
Google的GMC账号审核机制分为两种：
- 人工审核：定期检查并处理系统报告及申诉请求
- 系统审核：不间断检测商家网站
Google's GMC account review mechanism has two types:
- Manual review: Regularly check and process system reports and appeal requests
- System review: Continuously monitor merchant websites
违反购物广告政策 | Violation of Shopping Ad Policies
- 仿冒产品：Google对仿冒产品零容忍
- 虚假陈述：误导消费者的产品信息
- 不诚实商品：如偷拍设备等
- 用户安全：缺乏商家联系方式和退货政策
- 成人内容：未正确标注成人属性
产品Feed违规 | Product Feed Violations
- 价格不一致
- 图片质量问题
- 语言不一致
- 运费不透明
- 库存不及时更新
- 货币显示不一致
如何解封？ | How to Get Unbanned?
步骤一：自查修正后在GMC中点击【申请审核】
Step 1: After self-checking and correcting, click [Request Review] in GMC
步骤二：通过官方申诉入口提交申诉表
Step 2: Submit an appeal form through the official appeal portal
所需材料：营业执照、产品照片、商标证书等
Required materials: Business license, product photos, trademark certificates, etc.
重要提示：切勿在未确定违规原因前开新账号，每个账户只有两次申诉机会。
Important Note: Do not create new accounts before determining the violation reason, each account only has two appeal opportunities.
