中国IP出海日本：《隐秘的角落》如何成功本土化？

中国IP出海日本：《隐秘的角落》如何成功本土化？

How Chinese IP Goes Global: The Localization Success of "The Bad Kids" in Japan

日本翻拍中国悬疑剧《隐秘的角落》引发热议。改编自紫金陈小说《坏小孩》的日本电影《GOLD BOY》（黄金少年）今年3月在日本上映，在主流影视评论网站"Filmarks"获得4.0分（满分5分）的好评。

The Japanese remake of Chinese suspense drama "The Bad Kids" has sparked heated discussions. The film "GOLD BOY", adapted from Zijin Chen's novel "The Bad Kids", was released in Japan in March this year and received a high score of 4.0 (out of 5) on the mainstream film review website "Filmarks".

为什么选择《隐秘的角落》？

Why Choose "The Bad Kids"?

总制片人白金表示："我们这个行业是'内容为王'。一个被14亿人市场证明过成功的故事，我不需要担心它有什么问题或硬伤。"

Producer Bai Jin stated: "In our industry, 'content is king'. A story that has been proven successful in a market of 1.4 billion people, I don't need to worry about any flaws."

导演金子修介用一天半时间读完原著后决定接下这部电影："原著小说让我深受震撼。"

Director Shusuke Kaneko decided to take on the project after reading the original novel in a day and a half: "The original novel deeply shocked me."

本土化改编的艺术

The Art of Localization

日影版将故事背景从中国边陲小城改为日本冲绳："由于美军基地问题，冲绳的社会环境较为特殊，相比日本其他地区更具有张力。"

The Japanese version changed the setting from a Chinese border town to Okinawa: "Due to the US military base issue, Okinawa's social environment is special and more tense than other parts of Japan."

白金用"中国水饺"和"日式煎饺"比喻改编差异："我们不能以吃中国水饺的心态来品尝煎饺，因为各有滋味。"

Bai Jin used "Chinese dumplings" and "Japanese gyoza" as metaphors for adaptation differences: "We can't taste gyoza with the mindset of eating Chinese dumplings, because each has its own flavor."

中国IP出海的先天优势

Natural Advantages of Chinese IP Going Global

白金指出："中日两国文化相通，交流互鉴历史悠久。中日观众可能很难分清欧洲影视作品中的公爵和伯爵，却很容易接受《大奥》或《甄嬛传》的故事。"

Bai Jin pointed out: "Chinese and Japanese cultures are interconnected with a long history of exchange. While audiences may struggle to distinguish between dukes and counts in European films, they easily accept stories like 'The Great Edo' or 'Empresses in the Palace'."

近年来，《琅琊榜》《甄嬛传》《陈情令》等中国古装剧在日本形成"华流"现象。《原神》《非人哉》等中国游戏动画也深受日本年轻人喜爱。

In recent years, Chinese period dramas like "Nirvana in Fire", "Empresses in the Palace" and "The Untamed" have formed a "Chinese Wave" phenomenon in Japan. Chinese games and animations like "Genshin Impact" and "Non-Human" are also very popular among Japanese youth.

天才少年还是问题少年？

Gifted Child or Troubled Teen?

影片探讨了成长、教育及原生家庭等跨国界议题："才能既可以为善也可能作恶。要看社会和家庭如何引导孩子的成长。"

The film explores cross-border issues like growth, education and family influence: "Talent can be used for good or evil. It depends on how society and family guide a child's development."

金子修介导演希望观众在体验悬疑刺激后，能够思考未成年人的未来："日中面临着不少共通的社会课题。"

Director Kaneko hopes audiences will contemplate minors' futures after experiencing the suspense: "China and Japan face many common social issues."