Google推广助力泉州纺织服装闪耀国际舞台
Google推广助力泉州纺织服装闪耀国际舞台
Google Ads Help Quanzhou Textile Industry Shine on Global Stage
【核心商业机遇】随着"国潮泉州"品牌通过Google推广走向世界，泉州纺织服装企业正迎来前所未有的海外市场机遇。
[Core Business Opportunity] With the "Guochao Quanzhou" brand going global through Google Ads, Quanzhou textile enterprises are embracing unprecedented overseas market opportunities.
11月11日，在新加坡国际时尚周上，30余家泉州企业通过Google推广精准定位国际买家，展示融合世遗元素的创新设计。
On November 11, during Singapore International Fashion Week, over 30 Quanzhou enterprises used Google Ads to precisely target international buyers and showcase innovative designs incorporating world heritage elements.
一、数字营销赋能传统产业
1. Digital Marketing Empowers Traditional Industry
泉州纺织企业通过Google推广的精准投放策略：
- 利用Google搜索广告触达全球采购商
- 通过YouTube视频广告展示时尚走秀
- 运用Google展示广告网络扩大品牌曝光
Quanzhou textile companies' precision marketing strategies via Google Ads:
- Using Google Search Ads to reach global buyers
- Showcasing fashion shows through YouTube video ads
- Expanding brand exposure via Google Display Network
二、Google推广驱动外贸增长
2. Google Ads Drive Foreign Trade Growth
2024年1-8月数据显示，借助Google推广等数字营销工具，泉州对新加坡纺织出口增长135.65%，创历史新高。
Data from Jan-Aug 2024 shows that with digital marketing tools like Google Ads, Quanzhou's textile exports to Singapore grew by 135.65%, hitting record highs.
活动现场签署的多项合作协议，都将Google推广作为核心海外营销渠道，包括：
The cooperation agreements signed at the event all designate Google Ads as the core overseas marketing channel, including:
- 中国服装协会海外数字营销计划
- 新加坡采购商线上对接平台
- "国潮泉州"品牌全球推广项目
- China Garment Association's digital marketing plan
- Singapore buyers online matching platform
- "Guochao Quanzhou" brand global promotion project
三、成功案例：传统企业的数字蜕变
3. Success Story: Digital Transformation of Traditional Enterprises
参与活动的某泉州服装企业负责人表示："通过Google推广，我们成功将带有闽南文化元素的时尚产品推向了30多个国家，海外询盘量增长300%。"
A Quanzhou apparel company representative shared: "Through Google Ads, we successfully promoted fashion products with Southern Fujian cultural elements to over 30 countries, with overseas inquiries increasing by 300%."
专家建议：传统制造企业转型跨境电商，应优先考虑Google推广的以下优势：
Expert suggestion: Traditional manufacturers transitioning to cross-border e-commerce should prioritize these advantages of Google Ads:
| 优势 | Advantage |
|---|---|
| 精准定位全球目标客户 | Precise targeting of global customers |
| 多语言广告覆盖 | Multilingual ad coverage |
| 实时效果追踪 | Real-time performance tracking |
随着"国潮出海"战略的推进，Google推广将成为泉州纺织服装企业拓展国际市场的关键数字桥梁。
With the advancement of the "Guochao Going Global" strategy, Google Ads will become a key digital bridge for Quanzhou textile companies to expand into international markets.
