谷歌SEO优化 vs 谷歌推广：服装外贸新手必读指南
谷歌SEO优化和谷歌推广是外贸企业获取海外客户的两大核心渠道。本文将为服装外贸新手详细解析业务流程，并分析如何通过谷歌SEO优化实现长期增长。
一、外贸业务流程解析 | Section 1: Export Business Process
1. 客户询盘：收到Order Inquiry后，业务部需详细了解产品规格、数量等细节。
Customer Inquiry: After receiving Order Inquiry, sales department should clarify product specifications, quantity, etc.
2. 报价环节：及时回复询盘，提供包含付款方式、交货期等细节的Proforma Invoice。
Quotation: Timely response with Proforma Invoice including payment terms, delivery time, etc.
3. 订单确认：洽谈后获得正式Purchase Order。
Order Confirmation: Obtain formal Purchase Order after negotiation.
二、谷歌SEO优化应用场景 | Section 2: Google SEO Optimization Applications
• 通过谷歌SEO优化提升官网在"apparel manufacturer"等关键词的自然排名
Improve organic ranking for keywords like "apparel manufacturer" through Google SEO
• 创建高质量内容吸引潜在客户主动询盘
Create high-quality content to attract potential customers
三、生产与物流管理 | Section 3: Production & Logistics
6. 生产通知：确认交货期后下达生产通知
Production Notice: Issue production notice after confirming delivery schedule
10. 租船订仓：提前两周发送书面ING ORDER
Shipping Arrangement: Send written ING ORDER 2 weeks in advance
四、谷歌SEO优化与推广的选择建议 | Section 4: SEO vs Ads Recommendations
• 长期策略：持续进行谷歌SEO优化积累自然流量
Long-term: Continuous Google SEO for organic traffic
• 短期见效：搭配谷歌推广快速获取询盘
Short-term: Combine with Google Ads for quick leads
对于服装外贸新手，建议前期70%预算投入谷歌SEO优化，30%用于测试性推广，逐步建立可持续的海外获客体系。
For beginners, we recommend 70% budget on Google SEO optimization and 30% on test ads to build sustainable lead generation.