外贸新手如何起步：库存尾货经营与谷歌推广建站指南

外贸新手如何起步：库存尾货经营与谷歌推广建站指南

How to Start a Foreign Trade Business: A Guide to Inventory Clearance and Google Promotion Website Setup

库存尾货经营的核心原则 | Core Principles of Inventory Clearance Business

1. 价格优势是关键
尾货的核心竞争力就是便宜。原价100元的商品，收购价可能只需十几元。
1. Price advantage is key
The core competitiveness of clearance goods lies in their low price. A product originally priced at 100 yuan may be purchased for just over ten yuan.

2. 质量把关很重要
建立长期客户关系才能持续盈利，因此质量不能太差。
2. Quality control is crucial
Building long-term customer relationships is essential for sustainable profits, so quality shouldn't be compromised.

3. 避免陈旧库存
存放时间过长的货物容易出现破损问题，造成损失。
3. Avoid aged inventory
Goods stored for too long are prone to damage issues, leading to losses.

4. 选择优势产业带
根据地域优势选择产品：义乌适合日用品，广州适合服装等。
4. Choose advantageous industrial clusters
Select products based on regional strengths: Yiwu for daily necessities, Guangzhou for clothing, etc.

5. 严格把控残次率
一般3%的残次率是可接受范围，需现场验货。
5. Strictly control defect rate
A 3% defect rate is generally acceptable, but on-site inspection is necessary.

6. 新手建议从夏装入手
创业成本较低，适合积累经验。
6. Beginners should start with summer clothing
Lower startup costs make it ideal for gaining experience.

谷歌推广与建站建议 | Google Promotion and Website Setup Advice

• 建站必要性
专业网站能提升可信度，是谷歌广告投放的基础。
• Necessity of website
A professional website enhances credibility and serves as the foundation for Google Ads.

• 货源选择技巧
优先选择一手货源，研究商家信用记录。
• Sourcing techniques
Prioritize first-hand suppliers and research merchant credibility.

• 互联网思维
结合线上推广与线下产业优势，如义乌电商资源。
• Internet thinking
Combine online promotion with offline industrial advantages, like Yiwu's e-commerce resources.

SEO优化提示：本文包含"外贸起步"、"库存尾货"、"谷歌推广"等高价值关键词，适合搜索引擎收录。
SEO Tip: This article contains high-value keywords like "foreign trade startup", "inventory clearance", "Google promotion" for better search engine indexing.