2022外贸快车谷歌独立站运营PK大赛圆满落幕 - 助力企业品牌出海
2022年7月22日，由杭州思亿欧网络科技股份有限公司主办、外贸快车西安服务中心（西安索镁）承办的谷歌独立站运营PK大赛决赛在西安和颐酒店成功举办。本次大赛吸引了200多家企业代表参会，现场座无虚席。
On July 22, 2022, the final of the Google Independent Station Operation PK Competition, hosted by Hangzhou Seo Network Technology Co., Ltd. and organized by Foreign Trade Express Xi'an Service Center (Xi'an Suomai), was successfully held at the Xi'an Hey Hotel. The competition attracted representatives from more than 200 companies, with a full house.
在全球疫情背景下，线下展会受阻，跨境电商独立站成为外贸企业突围的新选择。本次大赛旨在帮助企业掌握谷歌SEO优化和独立站运营技巧，获取更多海外精准客户。
Against the backdrop of the global pandemic, offline exhibitions have been hindered, and cross-border e-commerce independent stations have become a new choice for foreign trade enterprises to break through. This competition aims to help companies master Google SEO optimization and independent station operation skills to acquire more overseas precision customers.
参赛企业精彩展示 | Highlights of Participating Enterprises
- 西安唯奥生物科技：合作6年，关键词首页数量431个，12次返单
- 陕西昂盛生物医药：2021年成交1500万，关键词首页数量563个
- 西安百硕商贸：2019年合作至今，关键词数量1391个
- 宝鸡汉臻金属：2022年关键词排名1511个，询盘转化率高
- 西安精英光电：关键词首页549个，询盘量提升至30+/月
- 西安海斯夫生物：年销售额超2亿，月均询盘40个
大赛获奖名单 | Competition Winners
运营冠军奖：陕西昂盛生物医药科技有限公司
Operation Champion Award: Shaanxi Angsheng Biomedical Technology Co., Ltd.
运营巨匠奖：西安精英光电、西安海斯夫生物
Operation Master Award: Xi'an Elite Optoelectronics, Xi'an Hisure Bio
运营明星奖：宝鸡汉臻金属、西安百硕商贸、西安唯奥生物
Operation Star Award: Baoji Hanzhen Metal, Xi'an Baishuo Trading, Xi'an Weiao Biology
专家观点 | Expert Insights
与会专家指出：独立站运营的核心在于内容质量和SEO优化，优质运营人才是企业获取海外客户的关键。通过谷歌竞价和黑帽SEO技术的合理运用，可显著提升独立站流量和转化率。
Experts pointed out that the core of independent station operation lies in content quality and SEO optimization, and high-quality operation talents are the key for enterprises to acquire overseas customers. The rational use of Google bidding and black hat SEO technology can significantly improve the traffic and conversion rate of independent stations.
外贸快车作为国内领先的外贸营销推广平台，将持续为企业提供专业的谷歌SEO优化服务和独立站运营解决方案，助力中国品牌走向世界。
Foreign Trade Express, as a leading domestic foreign trade marketing promotion platform, will continue to provide enterprises with professional Google SEO optimization services and independent station operation solutions to help Chinese brands go global.
