俄罗斯成跨境新风口？这四个宝藏APP助你高效开发客户
今年俄罗斯外贸无疑是新风口，然而俄罗斯客户大多不擅长英文，也很少使用Google等搜索引擎，外贸人应该如何开发俄罗斯客户呢？今天就来给大家分享开发俄罗斯客户的宝藏APP。
This year, Russia's foreign trade is undoubtedly a new hotspot. However, most Russian clients are not proficient in English and rarely use search engines like Google. So how should foreign trade professionals develop Russian clients? Today, we'll share some treasure apps for developing Russian clients.
一、VKontakte (VK)
1. VKontakte (VK)
VK是俄罗斯最大的社交网络平台，类似于Facebook。注册完之后要完善账号信息，发布产品内容，展示专业形象。最重要的一点！先养号，再开发。搜索框搜索产品关键词，可在社区中找到潜在客户，关注并且联系即可。
VK is Russia's largest social network platform, similar to Facebook. After registration, complete your account information, post product content, and showcase a professional image. The most important point! Nurture your account before developing clients. Search for product keywords in the search bar to find potential clients in communities, then follow and contact them.
二、Yandex
2. Yandex
Yandex是俄罗斯最大的搜索引擎，相当于俄罗斯的Google。
Yandex is Russia's largest search engine, equivalent to Google in Russia.
1. Yandex搜索：
输入行业关键词（注意＋to B关键词/常用的公共邮箱后缀），运用谷歌翻译等插件浏览网页，找到对应采购商的网页，进行联系。
Yandex Search: Enter industry keywords (note + B2B keywords/common public email suffixes), use plugins like Google Translate to browse webpages, find corresponding procurement pages, and make contact.
2. Yandex地图：
输入行业关键词，增加筛选条件，可以yandex地图找到对应客户联系方式、官网等信息，更能看到街道实景。
Yandex Maps: Enter industry keywords and add filters to find corresponding client contact details, official websites, and even street views.
三、Telegram
3. Telegram
Telegram是在俄罗斯广泛使用的即时通讯应用，你可以创建品牌频道或加入相关的商业群组，与潜在客户进行直接沟通。
Telegram is a widely used instant messaging app in Russia. You can create brand channels or join relevant business groups to communicate directly with potential clients.
在Telegram进行营销的时候，账号肯定是越多越好，拥有越多的账号就可以加入到更多群组，找到更多目标客户。可以使用AdsPower管理这些账号，包括批量导入账号、导出账号、创建任务等。你可以使用系统提供的指纹信息，也可以自定义指纹信息。
When marketing on Telegram, the more accounts you have, the better. More accounts allow you to join more groups and find more target clients. You can use AdsPower to manage these accounts, including batch importing/exporting accounts and creating tasks. You can use system-provided fingerprint information or customize it.
四、Fis.ru
4. Fis.ru
Fis.ru是俄罗斯主流B2B平台之一，月访问者达100万，覆盖1800多个城市，共有27万＋公司，是快速查找供应商和商业伙伴的商品和服务专业目录之一。此外，Fis.ru专门设置了中国供应商专区，外贸人可借此向潜在客户高质量、完整地展示公司产品。
Fis.ru is one of Russia's mainstream B2B platforms, with 1 million monthly visitors covering over 1,800 cities and 270,000+ companies. It's a professional directory for quickly finding suppliers and business partners. Additionally, Fis.ru has a dedicated Chinese supplier section, allowing foreign trade professionals to showcase their products to potential clients with high quality and completeness.
写在最后：
通过这些平台的有效利用，结合适当的市场策略和内容营销，您可以有效拓展俄罗斯市场，找到潜在的客户和合作伙伴。建议您根据自己的具体业务需求，选择最合适的平台进行市场推广和客户开发。
Final Thoughts: By effectively utilizing these platforms along with appropriate market strategies and content marketing, you can successfully expand into the Russian market and find potential clients and partners. We recommend choosing the most suitable platform for your specific business needs for market promotion and client development.
