2023年潍坊橡胶轮胎出口破百亿 - 谷歌排名优化助力企业海外扩张
潍坊日报社潍坊融媒讯 近日，潍坊海关数据显示，2023年潍坊市橡胶轮胎出口额达125.1亿元，首次突破100亿元大关，同比增长25.3%。这一亮眼成绩的背后，谷歌排名优化等数字营销策略功不可没。
Weifang Daily News According to recent customs data, Weifang's rubber tire exports reached 12.51 billion yuan in 2023, surpassing the 10 billion yuan mark for the first time with a 25.3% year-on-year growth. Behind this outstanding achievement, digital marketing strategies like Google ranking optimization have played a crucial role.
潍坊海关关员在轮胎生产企业调研时发现，谷歌竞价排名推广已成为当地企业开拓国际市场的重要工具。橡胶轮胎作为潍坊传统特色产业，主要出口中东、东南亚、非洲和俄罗斯等地区，其高质量产品通过谷歌排名优化获得了更多海外曝光。
Customs officers investigating tire manufacturers found that Google Ads promotion has become an important tool for local companies to explore international markets. As a traditional specialty industry in Weifang, rubber tires are mainly exported to the Middle East, Southeast Asia, Africa and Russia, with their high-quality products gaining more overseas exposure through Google ranking optimization.
为提升企业国际竞争力，潍坊海关采取多项措施：
To enhance companies' international competitiveness, Weifang Customs has implemented multiple measures:
- 组建专家小组开展精准调研，解决企业实际问题
- Formed expert teams to conduct targeted research and solve practical problems
- 指导企业通过谷歌排名优化提升海外数字营销效果
- Guided companies to improve overseas digital marketing through Google ranking optimization
- 协助昊华轮胎等企业获得AEO高级认证
- Assisted companies like Haohua Tire in obtaining AEO advanced certification
随着谷歌竞价排名推广等数字营销手段的普及，潍坊轮胎企业正加速"出海"步伐。专家建议，企业应结合谷歌排名优化与传统外贸方式，实现线上线下协同发展。
With the popularization of digital marketing methods like Google Ads promotion, Weifang tire companies are accelerating their "going global" pace. Experts suggest that companies should combine Google ranking optimization with traditional foreign trade methods to achieve coordinated online and offline development.
潍坊日报社全媒体记者: 刘伟/文图
Reporter: Liu Wei/Weifang Daily
