拼多多TEMU新规:商品重量填写错误将面临罚款 卖家运营成本增加
最新消息:拼多多TEMU平台近日发布新规,要求卖家准确填写商品重量和体积信息,违者将面临罚款。这一政策将于12月12日正式生效。
Latest News: Pinduoduo TEMU recently issued a new regulation requiring sellers to accurately fill in product weight and volume information, with violators facing fines. This policy will officially take effect on December 12.
重要提示:根据新规,如果卖家填写的商品重量与实际重量差异≥50克且差异比例>10%,将按每差异50克支付10元/单的违约金。
Important Note: According to the new rules, if the difference between the seller's declared product weight and the actual weight is ≥50g and the difference ratio is >10%, a penalty of 10 yuan/order will be charged for every 50g difference.
新规具体内容
Details of the New Rules
1. 重量差异罚款标准:每差异50克,支付10元/单违约金(不足50克按50克计算)
1. Weight difference penalty standard: 10 yuan/order for every 50g difference (less than 50g will be counted as 50g)
2. 违约金上限:非JIT模式商品和非定制商品最高20元/SKU
2. Penalty cap: Maximum 20 yuan/SKU for non-JIT mode products and non-customized products
3. 其他处罚措施:可能包括提高保证金、扣收店铺资金、下架商品等
3. Other penalties: May include increasing deposits, deducting store funds, removing products, etc.
对卖家的影响
Impact on Sellers
• 增加运营成本:需要精确测量每个SKU的重量和体积
• Increased operating costs: Need to accurately measure the weight and volume of each SKU
• 提高运营难度:SKU多的卖家工作量显著增加
• Increased operational difficulty: Significantly increased workload for sellers with many SKUs
• 潜在罚款风险:重量填写错误将面临经济处罚
• Potential fine risk: Economic penalties for incorrect weight entries
平台目的分析
Analysis of Platform Objectives
1. 降低成本:减少因重量申报不准确导致的额外货运成本
1. Cost reduction: Reduce additional freight costs caused by inaccurate weight declarations
2. 提高效率:优化物流和仓储管理流程
2. Improve efficiency: Optimize logistics and warehouse management processes
3. 规范市场:吸引优质卖家,提升平台整体质量
3. Standardize the market: Attract high-quality sellers and improve overall platform quality
SEO优化提示:本文包含"拼多多TEMU"、"商品重量"、"卖家罚款"等高搜索量关键词,有助于提升搜索引擎排名。
SEO Optimization Tip: This article contains high-search-volume keywords such as "Pinduoduo TEMU", "product weight", and "seller fines", which help improve search engine rankings.
