用户最多的SEM竞价推广软件：谷歌竞价推广排名开启外贸生意全攻略
外贸新手入门必备知识 | Essential Knowledge for Foreign Trade Beginners
想要成功开启外贸生意之旅，首先需要选择合适的平台建立企业网站。网站内容应当包含详细的产品介绍，并运用专业话术说服潜在客户。
To successfully start your foreign trade journey, you first need to choose the right platform to build your company website. The website content should include detailed product descriptions and use professional language to convince potential customers.
人才招聘策略 | Talent Recruitment Strategies
企业可以通过人才市场或直接到高校招聘的方式获取优质人才。同时，积极参加国际展会是直接与外商建立联系的最佳途径。
Companies can acquire quality talents through job markets or direct campus recruitment. Meanwhile, actively participating in international trade shows is the best way to establish direct contact with foreign buyers.
中国外贸企业转型现状 | Transformation Status of Chinese Foreign Trade Enterprises
当前中国外贸企业正处于关键转型期：部分新兴市场国家凭借劳动力成本优势和土地成本优势，正在大力发展中低端制造业，这对中国传统制造业形成了不小的冲击。
Chinese foreign trade enterprises are currently in a critical transition period: some emerging market countries are vigorously developing low-end manufacturing by leveraging their labor cost advantages and land cost advantages, which has created significant impact on China's traditional manufacturing sector.
SEM竞价推广首选 | Top SEM Bidding Solutions
在众多SEM竞价推广软件中，谷歌广告(Google Ads)凭借其全球覆盖率和精准投放能力，成为外贸企业拓展国际市场的首选工具。通过优化关键词排名和广告质量得分，企业可以有效提升海外曝光率。
Among various SEM bidding software, Google Ads has become the preferred tool for foreign trade enterprises to expand into international markets due to its global coverage and precise targeting capabilities. By optimizing keyword rankings and ad quality scores, companies can effectively increase overseas exposure.
