如何选择SEO推广公司？谷歌竞价与网站建设兼顾用户体验的4大关键

如何选择SEO推广公司？谷歌竞价与网站建设兼顾用户体验的4大关键

How to Choose an SEO Agency? 4 Keys to Balance Google Ads and Website User Experience

在当今数字营销时代，选择正确的SEO推广公司和谷歌竞价策略至关重要，同时网站建设必须完美兼顾用户体验(UX)。以下是专业SEO专家总结的4个核心要点：

1. 创新必须以用户体验为核心
As a website builder, you must understand that any innovation should serve real purposes rather than being new for novelty's sake. When innovating, consider all aspects comprehensively; otherwise, the so-called innovation is fake and won't improve user experience. Recognize this point clearly and find proper innovation methods.

2. 严格测试响应式设计
After website construction, rigorous testing is mandatory to ensure automatic adaptation to different device sizes, which significantly enhances user experience. As a webmaster, you must grasp user needs during development. From the beginning, the site needs original, targeted content that not only helps users but also optimizes their experience. This allows users to find what they want easily - the ultimate goal of improving UX is to increase user retention.

3. 网站速度决定用户体验深度
Website loading speed is crucial when users visit. The difference in user experience between fast and slow loading is substantial. According to the 10-second rule, few users will wait minutes for a page to load. If your site loads too slowly, you'll likely lose many visitors, resulting in poor user experience metrics.

4. 图文平衡提升参与度
During website construction, appropriately add images among text content. Pure text articles easily cause visual fatigue. Web designers should incorporate relevant images that help readers better understand the content while increasing their engagement with the website.

专业提示：选择SEO推广公司时，务必考察其是否理解这些用户体验原则，以及能否将谷歌竞价推广与有机SEO策略完美结合。
Pro Tip: When selecting an SEO agency, verify their understanding of these UX principles and their ability to integrate Google Ads with organic SEO strategies seamlessly.