奥运经济带动义乌商贸繁荣：体育用品出口同比增长45.6%

奥运经济带动义乌商贸繁荣：体育用品出口同比增长45.6%

Olympic Economy Boosts Yiwu Trade: Sports Goods Exports Surge 45.6% YoY

导语/Introduction: 随着巴黎奥运会临近，"奥运经济"持续升温。义乌作为中国制造业代表城市，正通过体育用品出口展现中国经济的强大韧性和超大规模市场优势。With the Paris Olympics approaching, the "Olympic economy" continues to heat up. Yiwu, as a representative city of China's manufacturing industry, is demonstrating the strong resilience of China's economy and the advantages of its super-large market through sports goods exports.

义乌掀起"奥运风"/Yiwu Embraces Olympic Fever:

近期，义乌国际商贸城800多家体育用品店铺迎来订单高峰。Recently, over 800 sports goods stores in Yiwu International Trade City have seen a surge in orders.

商户林道来表示："我们工厂获得授权生产巴黎奥运会手环，订单直接增加30%年销量。"Merchant Lin Daolai said: "Our factory was authorized to produce Paris Olympic wristbands, with orders directly increasing annual sales by 30%."

据统计，2024年1-4月义乌出口体育用品31亿元，同比增长45.6%。Statistics show that from January to April 2024, Yiwu exported 3.1 billion yuan worth of sports goods, a year-on-year increase of 45.6%.

奥运经济新机遇/New Opportunities in Olympic Economy:

浙江桐乡瑞丽家纺生产的3000套环保懒人沙发已入驻巴黎奥运村。3,000 sets of eco-friendly lounge sofas produced by Zhejiang Tongxiang Ruili Home Textile have entered the Paris Olympic Village.

广州双鱼体育的乒乓球将作为官方比赛用球亮相奥运赛场。Guangzhou Double Fish Sports' table tennis balls will appear as official competition balls at the Olympics.

阿里国际站数据显示，3月份销往法国的体育用品在线出口量增长至少4倍。Alibaba International data shows that online exports of sports goods to France in March increased by at least 4 times.

跨境电商新渠道/Cross-border E-commerce Channels:

浙江盈和国际物流表示："通过跨境电商销售的奥运产品比例正在增加。"Zhejiang Yinghe International Logistics stated: "The proportion of Olympic products sold through cross-border e-commerce is increasing."

预计在巴黎奥运会结束前，相关产品出口将继续保持增长态势。It is expected that exports of related products will continue to grow until the end of the Paris Olympics.

中国制造实力/Strength of Chinese Manufacturing:

巴黎奥运会80%的吉祥物由中国制造，其中大部分产自义乌。80% of the Paris Olympics mascots are made in China, most of them produced in Yiwu.

这展现了中国制造业的强大实力和供应链优势。This demonstrates the strong capabilities and supply chain advantages of Chinese manufacturing.