TEMU女性情趣类目TOP店铺运营秘籍与选品策略
随着TEMU平台将情趣用品列为重点发展品类，早期入驻商家已获得显著流量红利。 根据平台数据显示，部分优质店铺已实现月销量的快速增长。
As TEMU positions adult products as a key category, early merchants have gained significant traffic dividends. Platform data shows some stores have achieved rapid monthly sales growth.
一、成功店铺案例分析/Case Studies of Successful Stores
1. 佛山情趣内衣工厂：2022年9月入驻，通过黑五前集中上新100+款产品，12月即冲进品类前三。其成功关键在于：产品数量与质量并重+上新集中+补货及时。
1. Foshan Lingerie Factory: Joined in September 2022, ranked top 3 in December by listing 100+ products before Black Friday. Key success factors: quantity & quality + concentrated new listings + timely replenishment.
2. 工贸一体商家：10月底入驻，11月集中上架80款新品，12月进入TOP10。其爆款秘诀：经典款式+快速铺货(1.5个月100+SKU)。
2. Integrated Manufacturer: Joined in late October, entered TOP10 in December with 80 new products in November. Success formula: classic styles + rapid listing (100+ SKUs in 1.5 months).
二、专业选品策略/Professional Product Selection Strategies
TEMU官方推荐以下热销品类及设计要点：
TEMU recommends these best-selling categories and design elements:
- 情趣内衣套装：蕾丝/网纱面料，金属链条/蝴蝶结装饰，黑/红/宝蓝主色
- Lingerie Sets: Lace/mesh fabric, metal chains/bow decorations, black/red/royal blue colors
- 情趣连体衣：深V领+收腰+开档设计，黑/酒红/天蓝色系
- Bodysuits: Deep V-neck + waist-cinching + crotchless designs, black/burgundy/sky blue colors
- 情趣网衣：镂空设计+贴钻，模特需S型身材+深肤色
- Mesh Outfits: Cut-out designs + rhinestones, S-curve models with darker skin tones
三、流量获取技巧/Traffic Acquisition Techniques
关键运营策略：
Key Operation Strategies:
1. 新品前7天是黄金期 - 日均10单以上可争取平台资源位
1. First 7 days are critical - Over 10 daily orders can qualify for platform resources
2. 保持高频上新 - 在售链接超过30个的店铺会获得优先展示
2. Maintain high listing frequency - Stores with over 30 active listings get priority display
3. 优化产品图片 - 干净背景+突出产品+符合欧美审美
3. Optimize product images - Clean background + product focus + Western aesthetics
随着TEMU扩大情趣品类招商，建议商家密切关注平台政策变化，把握增长机遇。
As TEMU expands adult product recruitment, merchants should closely monitor policy changes to capture growth opportunities.
