Shopee虾皮新手开店指南：打造爆款引流产品的4大关键步骤
一、精准选品是成功基础
1. Product Selection is the Foundation of Success
即使产品人气爆棚，如果质量不过关，最终只会损害店铺声誉。因此，选品环节至关重要。在打造爆款前，必须确保所选产品与店铺定位一致，并通过市场分析筛选优质商品。
Even with high popularity, poor product quality will ultimately damage store reputation. Therefore, product selection is absolutely critical. Before creating best-sellers, ensure selected products align with store positioning and filter quality products through market analysis.
二、优化促销与推广策略
2. Optimize Promotion and Marketing Strategies
商品上下架时间非常关键。通过设置折扣、优惠券、Boost和免费推广等方式，保持每日店铺流量在200左右。建议提前一个月规划，将任务分解为四周，每周设定明确目标。
Product listing timing is crucial. Maintain daily store traffic around 200 through discounts, coupons, Boost and free promotions. Plan one month in advance, breaking down tasks into weekly goals.
三、充分利用平台流量扶持
3. Leverage Platform Traffic Support
Shopee对新店铺有流量扶持政策，包括上新流量和自然搜索流量。建议每天上传10+新产品，台湾站点最佳上新时间为晚上9-12点。同时多参与优惠活动和秒杀，提升店铺活跃度。
Shopee offers traffic support for new stores, including new listing traffic and organic search traffic. Upload 10+ new products daily, with optimal listing time 9pm-12am for Taiwan. Participate in promotions and flash sales to boost store activity.
四、持续优化产品表现
4. Continuously Optimize Product Performance
每日监控产品流量变化、排名和转化率。提高好评率和聊聊回复率，这是长期经营的关键。通过持续优化，才能打造真正的爆款产品。
Monitor daily traffic changes, rankings and conversion rates. Improve positive review rate and chat response rate - key to long-term operation. Continuous optimization is essential to create true best-sellers.
（来源：跨境电商孵化）
(Source: Cross-border E-commerce Incubation)
