精准SEO推广公司广元 | 服装出口如何稳"高"提"低"实现外贸增长
中国服装出口连续六年稳定增长 | China's garment exports maintain steady growth for six consecutive years
尽管国内外形势错综复杂，加之上年增长基数较高，但去年我国服装出口仍然保持优势，实现连续六年稳定增长。进入2023年，随着疫情防控措施优化，众多外贸企业积极开拓海外市场。
Despite complex domestic and international situations and a high growth base from the previous year, China's garment exports maintained their advantage last year, achieving steady growth for six consecutive years. In 2023, with the optimization of pandemic prevention measures, many foreign trade enterprises are actively exploring overseas markets.
线下展览效果更佳 | Offline exhibitions yield better results
相较于线上参展、网络洽谈，线下展览和交流来得更直接，效果更好。但是，今年外部环境不确定不稳定因素增多，外需不足更显突出，服装外贸运行将进一步承压。
Compared to online exhibitions and virtual negotiations, offline exhibitions and exchanges are more direct and effective. However, this year sees increasing uncertainties in the external environment, with insufficient external demand becoming more prominent, putting additional pressure on garment foreign trade operations.
双轨战略：稳高端提低端 | Dual-track strategy: Stabilizing high-end while upgrading low-end
一方面要力促高附加值产品的国际市场份额稳中有升，另一方面要避免中低端产品的国际份额快速下滑。我国拥有完备的纺织服装产业链和高效的供应链，也具有软硬件综合优势。
On one hand, we should strive to steadily increase the international market share of high-value-added products; on the other hand, we must prevent rapid decline in the market share of mid-to-low-end products. China possesses a complete textile and garment industry chain, efficient supply chains, and comprehensive hardware-software advantages.
科技创新是关键 | Technological innovation is key
服装外贸企业要继续强化科技创新，加强关键共性技术和前沿引领技术研发。同时强化精细加工技术研发，以高端产品开拓市场，不断提高装备效率、性能和数字化水平。
Garment foreign trade enterprises should continue to strengthen technological innovation, enhancing R&D in key common technologies and cutting-edge leading technologies. Meanwhile, they should intensify research in precision processing technologies, using high-end products to expand markets while continuously improving equipment efficiency, performance and digitalization levels.
跨境电商带来新机遇 | Cross-border e-commerce brings new opportunities
跨境电商等新业态对快速反应和柔性生产要求较高，近几年正是依托我国灵活高效且数字化程度较高的制造业基础得以迅猛发展。服装外贸企业要以"产业链"思维为引领，全面强化产业链整体合力。
New business models like cross-border e-commerce, which require rapid response and flexible production, have developed rapidly in recent years by leveraging China's flexible, efficient and highly digitalized manufacturing foundation. Garment foreign trade enterprises should adopt an "industrial chain" mindset to comprehensively strengthen the overall synergy of the industrial chain.
中国纺织服装业的竞争优势 | Competitive advantages of China's textile and garment industry
经过几十年的发展，我国在全球纺织服装供应链中已具备明显竞争优势，为全球纺织产业链的稳定贡献着力量，在亚洲供应链中更处于核心地位。中国服装行业坚定信心、提升质量和服务，一定能赶上外贸的下一个风口。
After decades of development, China has established significant competitive advantages in the global textile and garment supply chain, contributing to its stability and occupying a core position in the Asian supply chain. With strong confidence and improved quality and services, China's garment industry is well-positioned to catch the next wave of foreign trade opportunities.
