谷歌留痕：外贸企业出口退税与SEO推广全攻略
谷歌留痕：外贸企业出口退税与SEO推广全攻略
Google Search Presence: Complete Guide to Export Tax Refunds and SEO Promotion for Foreign Trade Enterprises
在当今数字化外贸时代，谷歌留痕已成为企业海外推广的关键策略。本文将为您详细解析外贸出口退税机制，并分享如何结合SEO优化提升国际市场份额。
In today's digital foreign trade era, Google search presence has become a key strategy for overseas promotion. This article will analyze export tax refund mechanisms and share how to combine SEO optimization to increase international market share.
自产出口退税详解 | Self-produced Export Tax Refund Explanation
对于自己生产自己出口的工厂来说，退税的方法略有不同。因为产品是自己的，没必要自己给自己开增值税发票。为便于操作，国家规定了自营进出口工厂退税的"免抵扣"制度，即针对工厂的免销项税、抵进项税和退进项税。
For factories that produce and export their own products, the tax refund method is slightly different. Since the products are their own, there's no need to issue VAT invoices to themselves. To facilitate operations, the state has established a "exemption, deduction, and refund" system for self-operated import-export factories.
退税核心机制 | Core Tax Refund Mechanism
销项税，指100元产品如果卖给国内公司的话应缴纳的17元增值税，因为是自己直接出口，这一项就免了。进项税指工厂在采购原料和人工等支出方面已经缴纳的增值税，按规定可在销项税中扣除的，现在因为销项税免了，无从扣减，于是就从其他非出口业务中的销项税中抵扣。如果还是没有销项税可扣的，税务局直接退返。
Output tax refers to the 17 yuan VAT that should be paid if a 100 yuan product is sold to a domestic company. Since it's directly exported, this item is exempt. Input tax refers to the VAT already paid by the factory on raw material purchases and labor costs, which can normally be deducted from output tax. As output tax is exempt, the deduction is made from other non-export business output taxes. If there's no output tax to deduct, the tax bureau directly refunds it.
两种外贸模式对比 | Comparison of Two Trade Models
外贸一般就两种方式：一是自己生产出口，二是采购产品转卖出口。自己生产出口的，退税能拿到的钱就是出口价 × 退税率；采购产品转卖的，退税款就是货源方开具的增值税票上显示的税前价 × 退税率。
There are generally two trade methods: self-production and export, or purchasing products for resale export. For self-produced exports, the refund amount is export price × refund rate; for purchased exports, it's the pre-tax price shown on the VAT invoice × refund rate.
利润差异分析 | Profit Difference Analysis
同样一笔出口买卖，假设100000元的出口价，税前价约为85700元，退税按13％算的话，自营生产出口的可得退税13000元，而采购出口的可得退税11141元，相差约1859元。不过这只是概念计算，实际会有1%~2％的误差。
For the same export transaction with 100,000 yuan export price (pre-tax price about 85,700 yuan), at 13% refund rate, self-produced exports get 13,000 yuan refund while purchased exports get 11,141 yuan, a difference of 1,859 yuan. This is conceptual with actual 1%-2% variance.
谷歌留痕推广策略 | Google Search Presence Promotion Strategy
通过谷歌留痕技术，外贸企业可以：
- 优化产品关键词，提升Google搜索排名
- 建立高质量外链，增强网站权威性
- 利用Google My Business展示企业信息
Through Google search presence technology, foreign trade enterprises can:
- Optimize product keywords to improve Google search ranking
- Build high-quality backlinks to enhance website authority
- Use Google My Business to display company information
资金安全保障 | Fund Security Assurance
连连国际以强大的技术能力搭配高标准的合规体系，通过监管合规、系统安全、安全认证、资金安全、反欺诈、隐私保护六大措施全方位保障客户资金安全。
LianLian Global ensures comprehensive fund security through six measures: regulatory compliance, system security, safety certification, fund security, anti-fraud, and privacy protection, combining strong technical capabilities with high-standard compliance systems.
