外贸客户开发全攻略：如何高效查找公司、联系决策人（KP）

外贸客户开发全攻略：如何高效查找公司、联系决策人（KP）

Complete Guide to Foreign Trade Lead Generation: How to Find Companies and Contact Key Persons (KP)

文/黑格子 | By HaGro

晚上好。本文将为您详细介绍外贸开发中查找目标公司、联系关键决策人的完整流程。

Good evening. This article will provide a detailed guide on how to find target companies and contact key decision makers in foreign trade development.

准备工作 | Preparation

开始前，先准备获客工具：

Before starting, prepare the following tools:

• 梯子1个 | 1 VPN
• 海关数据网1个 | 1 customs data website
• 邮箱查找工具1个 | 1 email finding tool (with verification function)

01 海关数据筛选精准公司 | Customs Data for Precise Company Screening

点开大数据下的海关数据V5.0。思考：产品关键词和国家。

Open Customs Data V5.0. Consider: product keywords and target countries.

示例 | Example:

• 产品：LED | Product: LED
• 国家：全部 | Country: All

通过交易数据判断客户规模：

Evaluate customer size through transaction data:

• 供应商：Lumileds **** | Supplier: Lumileds ****
• 采购商：Hella Inc | Buyer: Hella Inc
• 数量：750CTN | Quantity: 750CTN

02 企业洞察筛选决策人 | Company Insights for Decision Maker Identification

在【黑格增长】企业洞察中提交查询，获取企业数据：

Submit queries in [HaGro Growth] Company Insights to obtain corporate data:

决策人职位参考 | Key Positions Reference:

• purchasing director
• purchasing specialist
• senior manager

03 邮件追踪开发进度 | Email Tracking for Development Progress

创建针对性邮件模板，验证邮箱有效性：

Create targeted email templates and verify email validity:

• 发送前验证邮箱 | Verify email before sending
• 追踪邮件打开率 | Track email open rates
• 优化信件内容 | Optimize email content

04 社交平台拓展客户 | Social Media for Customer Expansion

不要局限于邮件开发：

Don't limit to email development:

• LinkedIn营销 | LinkedIn marketing
• Facebook沟通 | Facebook communication
• WhatsApp开发 | WhatsApp development

点击此处查看原文：做外贸如何查公司、查人、查KP？真实详解过程

Click to view original article: How to Find Companies, Contacts and KPs in Foreign Trade? Detailed Process