谷歌如何做seo推广快速排名飞书逸途 - 有权威的技术人员

广东产业带如何通过跨境电商打开国际市场?SHEIN赋能计划助力企业出海 How Guangdong Industrial Belts Expand Globally via Cross-border E-commerce? SHEI

广东产业带如何通过跨境电商打开国际市场?SHEIN赋能计划助力企业出海

广东产业带如何通过跨境电商打开国际市场?SHEIN赋能计划助力企业出海

How Guangdong Industrial Belts Expand Globally via Cross-border E-commerce? SHEIN's Empowerment Program Boosts Overseas Expansion

南方财经全媒体记者李振报道 - 近年来,广东制造业订单量持续回暖,跨境电商已成为外贸新的增长极。数据显示,今年一季度,广东省跨境电商进出口额突破2000亿元

Li Zhen, Southern Finance Omnimedia Reporter - In recent years, Guangdong's manufacturing orders have continued to recover, with cross-border e-commerce becoming a new growth driver for foreign trade. Data shows that in the first quarter of this year, Guangdong's cross-border e-commerce import and export volume exceeded 200 billion yuan.

广东时尚卖家陈柠表示:"我最初接触跨境电商是受外国客户推荐。SHEIN在年轻消费群体中非常有影响力,新产品更容易销售。"入驻SHEIN后,她的产品月销量达10万件,2023年销售额达3500万美元

Guangdong fashion seller Chen Ning said: "I was initially introduced to cross-border e-commerce by foreign clients. SHEIN has strong influence among young consumers, making new products easier to sell." After joining SHEIN, her monthly sales reached 100,000 pieces, with 2023 sales hitting $35 million.

SHEIN的"希有引力"2024全国产业带赋能计划正在加速推进,预计年内举办150场招商活动。2023年广东跨境电商进出口总额达8433亿元,同比增长25.2%

SHEIN's "Xiyou Yinli" 2024 National Industrial Belt Empowerment Program is accelerating, with plans for 150 investment promotion events this year. In 2023, Guangdong's cross-border e-commerce import/export volume reached 843.3 billion yuan, up 25.2% year-on-year.

跨境电商推动广货"出海"掘金

Cross-border E-commerce Fuels "Guangdong Goods" Global Expansion

陈柠团队针对海外毕业季推出定制产品,"SHEIN毕业舞会礼服"等话题在社交平台走红。SHEIN提供系统性培训海外营销支持,帮助卖家打造爆款。

Chen Ning's team launched graduation-themed products, with topics like "SHEIN prom dresses" trending on social media. SHEIN offers systematic training and overseas marketing support to help sellers create hit products.

据ECDB数据,SHEIN位列2023年美国时尚电商第三名,仅次于亚马逊和沃尔玛。广东服装产业带通过跨境电商实现按需生产,快速响应国际市场需求。

According to ECDB, SHEIN ranked third in 2023 US fashion e-commerce, after Amazon and Walmart. Guangdong's apparel industrial belts achieve on-demand production through cross-border e-commerce, quickly responding to global market needs.

赋能产业带数字化与品牌化升级

Empowering Industrial Belts' Digital and Branding Transformation

东莞饰品卖家尹芳菲通过SHEIN实现柔性生产,规避传统库存风险:"现在每款先生产50-100件,根据销售反馈灵活备货。"

Dongguan accessories seller Yin Fangfei adopted flexible production via SHEIN: "We now produce 50-100 pieces per style first, then adjust based on sales feedback."

广州箱包卖家常若然通过原创品牌年销200万美元:"平台帮助我们提取市场趋势,更精准掌握需求。"广东企业正从"价格战"转向品牌化发展。

Guangzhou bag seller Chang Ruoran's original brand achieves $2 million annual sales: "The platform helps extract market trends for precise demand analysis." Guangdong enterprises are shifting from price wars to brand-building.

专家观点:跨境电商为广东产业带提供数字化升级品牌出海双通道,柔性供应链+数据分析能力成为核心竞争力。

Expert Insight: Cross-border e-commerce provides Guangdong industrial belts with dual pathways for digital upgrade and brand globalization, with flexible supply chains + data analytics becoming core competencies.

广东产业带如何通过跨境电商打开国际市场?SHEIN赋能计划助力企业出海