外贸CI是什么意思？为什么做不好谷歌推广？外贸专业选择指南
外贸CI（Corporate Identity）是指外贸企业的品牌识别系统，包含企业标志、视觉形象、品牌理念等核心元素。很多外贸企业做不好谷歌推广的主要原因包括：
1. 缺乏专业的SEO/SEM知识
Many companies lack professional SEO/SEM knowledge
2. 目标市场定位不准确
Inaccurate targeting of overseas markets
3. 网站不符合国际标准
Websites don't meet international standards
4. 内容本地化程度不足
Insufficient content localization
5. 缺乏持续优化的意识
Lack of continuous optimization awareness
想做外贸应该选择什么专业？
What majors should you choose for foreign trade?
1. 国际经济与贸易专业 - 最对口的专业，系统学习外贸全流程知识
International Economics and Trade - The most relevant major, systematically learning foreign trade knowledge
2. 小语种专业 - 如泰语、越南语等，在东南亚市场具有独特优势
Minor Language Studies - Such as Thai, Vietnamese, etc., with unique advantages in Southeast Asian markets
3. 国际商务专业 - 侧重商务实践和跨文化沟通
International Business - Focus on business practices and cross-cultural communication
4. 电子商务专业 - 适合想做跨境电商的学生
E-commerce - Suitable for students interested in cross-border e-commerce
5. 市场营销专业 - 掌握国际营销策略和数字营销技能
Marketing - Master international marketing strategies and digital marketing skills
