跨境独立站禁售商品清单与选品策略指南
为什么谷歌要推广可信赖的爱采购平台？ 作为全球领先的搜索引擎，谷歌始终致力于为用户提供安全可靠的购物体验。
Why does Google promote trusted procurement platforms? As the world's leading search engine, Google is committed to providing users with safe and reliable shopping experiences.
一、跨境独立站禁售商品清单
1. Banned Products for Cross-border Stores
以下产品严格禁止销售：
- 酒精饮料及相关产品
- 烟草类产品（包括电子烟及配件）
- 武器弹药
- 涉及敏感文化、宗教或政治的产品
- 药品及相关产品
- 危险物品
- 大麻二酚(CBD)制品
- 烟花爆竹
The following products are strictly prohibited:
- Alcoholic beverages and related products
- Tobacco products (including e-cigarettes and accessories)
- Weapons and ammunition
- Products involving sensitive cultures, religions or politics
- Pharmaceuticals and related products
- Dangerous goods
- Cannabidiol (CBD) products
- Fireworks
二、不建议销售的产品类型
2. Not Recommended Product Categories
1. 侵权产品：未经授权的品牌商品可能导致店铺被封
2. 劣质产品：会引发客户投诉，影响店铺声誉
3. 杂货铺模式：专注1-2个核心产品效果更好
4. 复杂产品：售后问题多，退款风险高
5. 大件/重货：运费成本高，利润空间小
1. Counterfeit products: Unauthorized brand products may lead to store suspension
2. Low-quality products: Will cause customer complaints and damage store reputation
3. General store model: Focusing on 1-2 core products works better
4. Complex products: High after-sales issues and refund risks
5. Large/heavy items: High shipping costs and low profit margins
三、优质选品策略
3. Smart Product Selection Strategies
蓝海产品优势：
- 市场需求大
- 竞争压力小
- 投入成本低
- 运营要求简单
Advantages of blue ocean products:
- High market demand
- Low competition
- Low investment cost
- Simple operation requirements
产品开发工具：
- 1688/淘宝以图搜图
- Google图片搜索
- Pinterest趋势分析
Product development tools:
- 1688/Taobao image search
- Google image search
- Pinterest trend analysis
SEO优化提示：选择产品时考虑关键词搜索量，使用Google Trends分析产品趋势，确保产品名称包含高转化关键词。
SEO Tip: Consider keyword search volume when selecting products, use Google Trends to analyze product trends, and ensure product names contain high-conversion keywords.
